Job Description
Digital Marketing Specialist - Paid Media, Ecommerce, Growth.
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We're partnering with a high-growth Australian fitness and ecommerce brand with ambitious plans to scale across Australia and internationally.
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Salary $75,000 - $100,000 + Super
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2-4+ years' experience across digital marketing, paid media or performance marketing
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Gold Coast - fully office based
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Meta Ads, Google Ads, Shopify, CRO, GA4, Linkby
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Hands-on role with real ownership of paid acquisition, funnels and performance
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WHO ARE WE?
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We're working with one of Australia's fastest-growing fitness and ecommerce brands, with an established Australian business and exciting international expansion plans.
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This is a business that moves quickly, embraces new technology and gives its people genuine ownership. The marketing team is lean, ambitious and hands-on, meaning you'll have the opportunity to see your work directly translate into traffic, conversions and revenue.
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WHAT WILL YOU BE DOING?
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This is a genuinely hands-on performance marketing role. You'll own paid acquisition across Meta and Google, while also looking beyond the ad account to understand and optimise what happens after someone clicks.
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You'll work across the full funnel — from campaign setup and creative testing through to landing pages, conversion and revenue.
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Manage and optimise Meta Ads across Australian and international markets
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Own Google Ads activity across Search, Shopping, Performance Max and YouTube
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Manage paid media budgets, pacing, ROAS and CAC
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Build and optimise product funnels across the Shopify ecosystem
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Identify and test opportunities to improve conversion rates and reduce funnel drop-off
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Run A/B tests across creative, landing pages, messaging, offers and funnel stages
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Help localise campaigns and creative as the business expands into recent international markets
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TO BE CONSIDERED...
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We're looking for a hands-on digital marketer who genuinely enjoys being inside the platforms and working with the numbers.
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You'll ideally have:
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2-4+ years' experience in digital marketing, performance marketing or paid media
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Strong hands-on experience with Meta Ads and Google Ads
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Experience working within an ecommerce, D2C or consumer brand environment
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A solid understanding of conversion optimisation and the wider customer funnel
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Experience with Shopify and/or ecommerce platformsAn understanding of creative testing and what makes paid social creative perform
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A commercially minded approach, with a focus on revenue, ROAS, CAC and conversion
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📌 Digital Marketing Specialist (Gold Coast)
🏢 Searchability®
📍 Gold Coast