About Us The Perth Bears are making history as the newest NRL club, joining the competition in 2027. We’re more than a sporting team - we’re building a movement that will unite fans, inspire young athletes, and create opportunities across Western Australia. By joining the Bears, you’ll play an important role in bringing our vision to life and creating something truly special for our members, partners, and community.

The Opportunity

Due to an internal promotion, we are looking for a highly organised and proactive Digital Marketing Coordinator to help coordinate and deliver the marketing activities that will drive membership growth, fan engagement, commercial outcomes, and brand awareness for the Perth Bears.

You'll play a critical role connecting strategy with execution, ensuring marketing campaigns, content, digital platforms, CRM activity, and stakeholder communications are delivered effectively and on time. You'll work closely with the marketing team, content creators, commercial stakeholders, and external partners to bring integrated campaigns to life across multiple channels.

What You’ll Do

- Coordinate integrated marketing campaigns across membership, ticketing, merchandise, partnerships, events, community initiatives, and brand activity.
- Manage marketing workflows, timelines, approvals, and campaign deliverables.
- Maintain the integrated marketing calendar and ensure activities are aligned across the business
- Coordinate CRM, email marketing, marketing automation, customer journeys, and audience segmentation activities.
- Support digital campaign delivery across website, email, social media, and partner channels.
- Collaborate with the content team to ensure creative activity supports broader marketing and commercial objectives.
- Coordinate stakeholder requirements, approvals, and cross-functional communication across the organisation.
- Monitor campaign performance and prepare clear reporting, insights, and recommendations.
- Help establish marketing processes, systems, and governance that support long-term growth and operational excellence

What We’re Looking For





- Experience in digital marketing, campaign coordination or marketing operations
- Strong organisational skills with the ability to manage multiple priorities and deadlines.
- Experience using CRM, email marketing and/or marketing automation platforms.
- Understanding of customer journeys, audience segmentation and database marketing.
- Experience coordinating campaigns across multiple digital channels.
- Excellent communication skills and robust attention to detail.
- Ability to build effective relationships and collaborate with stakeholders.
- Familiarity with CMS, analytics and reporting tools.
- Proactive, solutions focused and comfortable working in a fast paced environment.

Highly Desirable

- Experience implementing CRM or marketing automation platforms.
- Experience in sport, entertainment, retail, membership or customer-focused organisations.
- Experience using project management or workflow tools.
- Understanding of social media planning and publishing.
- Experience managing agencies, suppliers or technology partners.
- Passion for rugby league, sport and fan engagement

Why Join Us? This is more than a job. It's a rare opportunity to help shape the future of the Perth Bears and build the foundations of a new NRL club. As part of a start-up environment, your ideas, expertise, and leadership will directly influence the development of our players, coaches, and performance pathways. You'll have the chance to build a best-in-class development system from the ground up and work within an ambitious, collaborative, and high performing culture. Most importantly, you'll leave a legacy on rugby league in Western Australia and help shape the next generation of Perth Bears talent.





Working in a Start-Up Environment The Perth Bears are a start-up organisation in a critical foundation phase. Like other roles recruited to date, this position is intentionally hands-on and will initially operate with lean support structures.

The role will be fully accountable for establishing, delivering, and operating the function, while the club grows. This is not a role with layers of administration or inherited systems. You will be required to design processes, integrate technology platforms, build relationships, solve problems in real time, and deliver outcomes concurrently.

Success in this role requires comfort with ambiguity, strong personal accountability, and the ability to move seamlessly between strategic planning and day-to-day execution.

How To Apply

If you’re ready to join one of the most exciting new ventures in Australian sport, we want to hear from you. Apply now with your CV and a cover letter outlining your experience and why you’re the right person to build the Bears’ future.

Applications will be reviewed as they are received, and we encourage early applications. Interviews may commence at any stage of the recruitment process, and recruitment may conclude once a suitable candidate has been identified .

Please note that you will be sent a mandatory pre-screening questionnaire via email after submitting your application.

Important Information

This role is based in Perth, Western Australia and remote working opportunities are not available.

The Perth Bears are an equal opportunity employer. We value diversity and are committed to creating an inclusive workplace for all employees. We encourage applications from people of all backgrounds, including Aboriginal and Torres Strait Islander peoples, people from culturally and linguistically diverse backgrounds, and people with disability.

Please note, the Perth Bears do not accept unsolicited applications or requests for employment sent directly to the Club. Only applications submitted through the advertised channels will be considered.

Not open to recruitment agencies.

📌 Digital Marketing Coordinator (Perth)
🏢 Perth Bears
📍 Perth