Marketing & Social Media Coordinator Sparrow Early Learning Support Office Murarrie based – 1 day WFH Full Time Position

Come and help us tell the stories that make Sparrow more than just childcare. Marketing. Social Media. Storytelling. A little bit of Sparrow magic. About The Role This is a hands-on, creative marketing role where no two days will look quite the same.

You’ll work closely with our Marketing, Family Engagement and Service teams to bring Sparrow to life across our digital channels and beyond. From dreaming up social content and capturing the everyday magic happening in our services, to coordinating campaigns, writing engaging copy and keeping our digital presence fresh, you’ll help make sure families see, feel and understand what makes Sparrow different.

You’ll Be Involved In

- Creating and coordinating engaging social media content across our channels
- Developing content that captures the real Sparrow experience, from children’s discoveries to educator stories and family moments
- Planning and managing social media calendars and campaigns
- Writing warm, purposeful and engaging copy for digital and marketing communications
- Supporting integrated marketing campaigns across social, digital, email, web and services
- Working with our Service teams to identify and share great local stories and content
- Coordinating photography, video and other creative content
- Supporting website content and keeping our digital channels current
- Monitoring social performance and using insights to continually improve what we do
- Helping bring Sparrow campaigns and brand initiatives to life across our 58 services
- Working collaboratively with our Family Engagement team to support the family journey from first discovery through to enrolment and beyond.

About You You’re someone who notices the little things.



You can spot a great story in an ordinary moment. You know why a photo of a muddy pair of gumboots can sometimes say more than a perfectly polished advertising image. You understand that social media isn’t just about posting regularly. It’s about creating connection.

You might be a few years into your marketing career, or an experienced coordinator looking for a role where you can have more ownership and make a genuine difference.

You’ll bring

- Experience in marketing, communications, social media or a related field
- Strong copywriting and storytelling skills
- A genuine understanding of social media and what makes people stop, look and engage
- Confidence creating content, coordinating campaigns and managing deadlines
- Strong attention to detail without losing sight of the bigger picture
- A creative eye and an ability to translate ideas into compelling content
- Confidence working with Canva and digital marketing platforms
- The ability to work collaboratively with people across a growing organisation
- Initiative, curiosity and a willingness to get involved
- A valuable sense of humour and a love of doing things a little differently.
- Experience in early learning is welcomed but isn’t essential.
- Current & Valid Working with Children check & Mandatory National Child Safety Training (or willingness and ability to obtain)

What Matters More Is That You Understand People.



Why Sparrow? Because we’re not interested in doing marketing just for the sake of marketing. We want to create work that makes families stop and think.

Work that helps a parent discover something they didn’t know about early learning. Makes an educator feel proud to be part of Sparrow. Makes a child’s world a little bigger. And helps our communities understand why what happens in our services matters.

You’ll be joining a team that values Service, Passion, Respect, Fun and Making a Difference and a brand that believes in doing things with purpose.

You’ll have the opportunity to work across a genuinely diverse mix of marketing, from big-picture campaigns to everyday social storytelling, while working alongside people who care deeply about children, families and our Sparrow community.

Ready to spread your wings? If you’re a creative thinker, a confident storyteller and a marketer who wants their work to mean something, we’d love to hear from you.

Your next adventure starts here. At Sparrow, we are an equal opportunity employer that is proud of our inclusive and diverse work environment.

We review applications as they are submitted. We encourage you to submit your application as soon as possible for your best chance to progress to the next stage of the process.

“Our organisation is deeply committed to ensuring the safety and well-being of young children. We prioritise creating secure environments where children can be inspired and nurtured to grow. Through continuous training, clear policy frameworks, and a proactive approach to risk management, we work to prevent harm and address any concerns promptly. Our goal is to provide safe, supportive, and inclusive environments where every child feels valued and protected” Job Type: Full Time

Job Location: Queensland

Job Region: Murarrie

📌 Marketing & Social Media Coordinator – Murarrie QLD (Queensland)
🏢 Sparrow Early Learning
📍 Queensland