16 Sep
|
Kingston International College
|
Highgate
16 Sep
Kingston International College
Highgate
23 Years of Training Excellence | Industry-Focused Education | Global Partnerships
Kingston International College (KIC) is one of the Western Australia’s established vocational education and training providers, with 23 years of operational history and a strong compliance record. Based in Perth, KIC is led by 2026 Western Australian 40under40 Award-winning leadership, reflecting a strong commitment to educational innovation, responsible growth and international engagement.
KIC is a trusted training partner for a Royal Government of Bhutan study-abroad skills development initiative, demonstrating our capability to support government-backed international training programs and cross-border education partnerships.
KIC delivers industry-focused qualifications strategically aligned with Australia’s critical skills needs, particularly across construction and trades, hospitality, elderly care and community services, and early childhood education and care. Our programs combine practical, employment-focused training with internationally relevant skills, positioning Australian vocational education as a high-quality education export.
Through our formal university pathway with Murdoch University, a Western Australian public university, eligible KIC graduates can progress from vocational education into higher education.
The Opportunity
As part of KIC’s continued growth and international market development, we are seeking an experienced, commercially driven and highly connected Marketing & Sales Manager – South Asia. This is a senior, results-focused role with primary responsibility for strengthening KIC’s presence across the South Asian market, developing sustainable student recruitment channels, expanding education-agent and institutional partnerships, and converting market opportunities into measurable enrolment outcomes.
The successful candidate will combine strong international education marketing knowledge with hands-on sales capability, relationship management and demonstrated conversion performance.
You will work closely with KIC’s senior leadership, admissions, marketing and academic teams and will be expected to take ownership of agreed recruitment targets and market-development initiatives.
Key Responsibilities
Your responsibilities will include: · Develop and implement KIC’s South Asia marketing, sales and student recruitment strategy, with clear targets for enquiries, applications, offers and enrolments.
· Identify, develop and manage high-performing education-agent networks and strategic recruitment partners across South Asian markets.
· Build strong relationships with education agents, prospective students, institutions, community organisations and other relevant stakeholders.
· Generate new student recruitment opportunities and maintain a strong and measurable recruitment pipeline.
· Take ownership of sales conversion,
from lead generation and agent engagement through to application and enrolment.
· Set and achieve agreed student recruitment, revenue, outreach and conversion targets.
· Monitor agent performance and develop strategies to improve the productivity and quality of KIC’s recruitment network.
· Undertake market research and competitor analysis to identify emerging opportunities, market trends and changes affecting international student recruitment.
· Plan and participate in education fairs, seminars, agent events, information sessions, community engagement activities and other promotional initiatives.
· Represent KIC professionally at domestic and international recruitment and stakeholder events.
· Work collaboratively with the Admissions Team to ensure prospective students and agents receive timely and professional support throughout the application process.
· Collaborate with KIC’s broader marketing team on digital campaigns, social media, promotional materials, market-specific content and lead-generation activities.
· Maintain accurate records of leads, agent engagement, conversion rates and recruitment activities and provide regular performance reports to management.
· Ensure marketing and recruitment activities are conducted ethically and consistently with KIC policies and applicable Australian regulatory requirements.
· Contribute to KIC’s broader internationalisation, partnership and business-development objectives.
· Undertake other reasonable marketing, sales and stakeholder-engagement responsibilities consistent with the seniority of the position.
About You
To be successful in this role, you will ideally demonstrate:
Essential Requirements
· A minimum Bachelor’s degree in any discipline from a recognised institution.
· At least three years of relevant experience, or equivalent professional experience, in marketing, sales, business development or a closely related field.
· Demonstrated knowledge and practical experience in South Asian markets.
· A proven track record of generating high levels of market outreach and successfully converting enquiries and opportunities into enrolments or sales.
· Demonstrated experience in developing and managing education-agent, business-partner or stakeholder relationships.
· Strong sales, negotiation, presentation and relationship-management capabilities.
· Ability to establish recruitment targets and demonstrate performance against measurable KPIs.
· Strong understanding of culturally diverse markets and the ability to communicate effectively with students, families, agents and institutional stakeholders.
· Excellent written and verbal English communication skills.
· Strong organisational skills, commercial awareness and the ability to work independently while contributing effectively to a broader team.
· Willingness and ability to travel interstate and internationally when required.
Highly Desirable
Given the geographical focus of this position, preference may be given to candidates with relevant South Asian language capabilities and cross-cultural, particularly those who can communicate in one or more of the following languages:
Nepali | Hindi | Dzongkha | Bengali
Additional South Asian language capability and established professional networks within relevant student recruitment markets will be highly regarded.
What We Offer
This is an opportunity to join an established Western Australian education provider at an important stage of its growth. The successful candidate will receive:
· Competitive salary of $100,000 – $110,000 per annum + superannuation
· Full-time employment based in Perth, Western Australia
· Opportunity to take ownership of an important international recruitment market
· Direct engagement with senior leadership and involvement in strategic market development
· Exposure to international education, government-backed training initiatives and university pathway partnerships
· Opportunities for domestic and international travel
· A diverse and multicultural working environment
· The opportunity to build and lead sustainable recruitment channels within a growing education organisation
Who Should Apply?
We are particularly interested in hearing from candidates who are not simply looking for a traditional marketing position, but who can demonstrate a strong sales mindset and a history of turning relationships, campaigns and market engagement into measurable enrolment outcomes. If you understand the South Asian international education market, have strong stakeholder networks and can demonstrate genuine results in student recruitment, sales conversion and market development, we would welcome your application.
How to Apply
Please submit your CV and a cover letter outlining:
- Your relevant marketing, sales and international education experience;
- Your experience and networks within South Asian markets;
- Examples of recruitment, sales or conversion targets you have achieved; and
- Any relevant South Asian language capabilities.
Shortlisted candidates may be asked to demonstrate their proposed approach to developing KIC’s South Asian market as part of the selection process.
Kingston International College is an equal opportunity employer and values cultural diversity, qualified integrity and responsible international education.
📌 Marketing & Sales Manager – South Asia (Highgate)
🏢 Kingston International College
📍 Highgate