Job Description

You know what's trending before it hits the brand meeting.

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Not because you want to be an influencer.

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Not because you're a videographer.

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Because you understand content, culture, platforms and what actually makes people stop scrolling.

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I'm looking for a Marketing Executive to join a growing, purpose-driven business in the HealthTech/Consumer Health Space.

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And there's a pretty exciting reason they're hiring...

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You'll take ownership of the content strategy behind a NEW PRODUCT LAUNCH.

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This is your opportunity to shape how a new product shows up in market, from the social strategy and content calendar through to campaign concepts, messaging, creative briefs and launch execution.

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You'll be across TikTok, Instagram, Meta, YouTube, Snapchat and LinkedIn – understanding what's changing, what's gaining traction and, importantly, what actually makes sense for the brand.

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You won't be expected to be the videographer or graphic designer. There's an in-house creative team for that. Your superpower is knowing WHAT we should create, WHY it will work and HOW it should come to life.

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You'll also:

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- Own the social content strategy and calendar
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- Spot trends and turn them into relevant brand opportunities
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- Develop campaign and content concepts
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- Write sharp, platform-native copy
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- Work with in-house video and design specialists
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- Manage creative and media agency partners
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- Help drive the GTM strategy for current products
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- Use data and performance to work out what we do more of and what we kill
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- Create content in a highly purpose-driven (and regulated) industry where the work genuinely impacts people's lives
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Who am I looking for?

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Someone with around 4+ years in content, social or marketing who is creative but commercially switched on.

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You probably spend more time than you'd admit watching how brands are using TikTok and Instagram.

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You have opinions about what brands are getting wrong on social.

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And you want more ownership than just being handed a content brief and told to execute it.

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Macquarie Park | 5 days in office

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Yep, five days. This one is for someone who genuinely likes being around the creative team, bouncing ideas around and moving quickly.

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If you want to own content rather than just create it, I'd love to hear from you.

📌 Marketing Executive (New South Wales)
🏢 The Nudge Group
📍 New South Wales