Join the Wolfpack

White Wolf Nutrition & Black Wolf Nutrition

Full-time or Contract | Fully remote (Australia) | Reports to the CMO

Run growth for two sports nutrition brands.

White Wolf Nutrition and Black Wolf Nutrition are two fast-growing sports supplement brands looking for one person to lead ecommerce growth, with Meta ads at the core of the role. You'll report directly to our CMO, work with full autonomy, and see the direct line between what you build and what the brands sell.

This is a role that doesn't come around often. Fully remote, with two incredible established sports nutrition brands, working with some of the industry's best, and we're looking to move fast to bring the right person into our Wolfpack.

About the brands

White Wolf Nutrition and Black Wolf Nutrition are two established names in Australian sports nutrition based on the Central NSW Coast with a passionate local founder.

White

Wolf is known for natural, vegan-friendly protein powders and supplements made with clean, Australian-sourced ingredients, sold into nine countries and trusted by everyday gym-goers and health-conscious athletes alike.

Black

Wolf is the performance-driven counterpart: high-stimulant pre-workouts and no-nonsense, scientifically-backed formulas for serious trainers who want to push harder. Together, the two brands cover the full spectrum of the market, from clean everyday wellness to hardcore performance.

What you'll own

Meta ads (the main focus of this role)

Plan, build and manage Meta ads across both brands. This is full funnel, DTC ecommerce campaigns, not brand awareness fluff.



You live in Ads Manager and know what a good CPA looks like and how to hunt down new customers.

Nice to have, not essential

• Conversion (CRO): Improve site speed, landing pages, checkout flow and run structured A/B tests across both Shopify stores.

• Email & SMS: Manage Klaviyo, including campaign execution, flow builds (welcome, abandon, post purchase, win back) and segmentation. You'd be replacing an outgoing third-party agency, so there's an existing base to build on, not a blank page.

If you bring strong Meta ads experience and some exposure to CRO or email/SMS, that's a great mix. If it's Meta ads only, we still want to hear from you.

What we're looking for

- Robust, hands-on DTC ecommerce experience running Meta ads for a growing brand, not just studying them.
- Comfortable owning paid media as your core focus, with the appetite to pick up CRO or retention work as needed.
- Sports nutrition, supplements, or a similar fast moving consumer brand is a plus, but not a dealbreaker. Passion for health and wellness is essential!
- A builder, not just a strategist.

We'd rather find the right person than the perfect CV. If you don't tick every box above but you know you can do the job, apply and tell us why.

Salary

Competitive, based on experience.

How to apply

Email Zoe at [email protected] with:

- Your resume or LinkedIn profile
- Your salary expectations (we're open to contractors too!)
- Tell us why White Wolf & Black Wolf Nutrition.

Ready to join the Wolfpack? We'd love to hear from you.

📌 Ecommerce Growth Specialist (Meta Focus) (Australia)
🏢 White Wolf Nutrition
📍 Australia