Digital Marketing Specialist - Paid Media, Ecommerce, Growth.

We're partnering with a high-growth Australian fitness and ecommerce brand with ambitious plans to scale across Australia and internationally.

- Salary $75,000 - $100,000 + Super
- 2-4+ years' experience across digital marketing, paid media or performance marketing
- Gold Coast - fully office based
- Meta Ads, Google Ads, Shopify, CRO, GA4, Linkby
- Hands-on role with real ownership of paid acquisition, funnels and performance

WHO ARE WE?

We're working with one of Australia's fastest-growing fitness and ecommerce brands, with an established Australian business and exciting international expansion plans.

This is a business that moves quickly, embraces current technology and gives its people genuine ownership. The marketing team is lean, ambitious and hands-on, meaning you'll have the opportunity to see your work directly translate into traffic, conversions and revenue.

WHAT WILL YOU BE DOING?

This is a genuinely hands-on performance marketing role. You'll own paid acquisition across Meta and Google, while also looking beyond the ad account to understand and optimise what happens after someone clicks.

You'll work across the full funnel — from campaign setup and creative testing through to landing pages, conversion and revenue.





- Manage and optimise Meta Ads across Australian and international markets
- Own Google Ads activity across Search, Shopping, Performance Max and YouTube
- Manage paid media budgets, pacing, ROAS and CAC
- Build and optimise product funnels across the Shopify ecosystem
- Identify and test opportunities to improve conversion rates and reduce funnel drop-off
- Run A/B tests across creative, landing pages, messaging, offers and funnel stages
- Help localise campaigns and creative as the business expands into new international markets

TO BE CONSIDERED...

We're looking for a hands-on digital marketer who genuinely enjoys being inside the platforms and working with the numbers.

You’ll ideally have:

- 2-4+ years' experience in digital marketing, performance marketing or paid media
- Strong hands-on experience with Meta Ads and Google Ads
- Experience working within an ecommerce, D2C or consumer brand environment
- A solid understanding of conversion optimisation and the wider customer funnel
- Experience with Shopify and/or ecommerce platformsAn understanding of creative testing and what makes paid social creative perform
- A commercially minded approach, with a focus on revenue, ROAS, CAC and conversion

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📌 Digital Marketing Specialist (City of Gold Coast)
🏢 Searchability
📍 City of Gold Coast