Full-time Permanent Mid-level SeniorPosted 09 Sep ****DescriptionWho we areAnytime Fitness has taken the Australian franchise sector by storm over the last 18 years and now spans a portfolio of over 630+ gyms and more than 750,000+ members nationally, making it the largest gym network in the country.
Our purpose is straightforward yet powerful: to inspire healthier lives.
Our passionate team brings this mission to life every day by creating inclusive, welcoming fitness communities where people can thrive.The OpportunityMake an impact through customer insight.
The Group Consumer Insights Manager is a pivotal group-level role responsible for driving better customer and business outcomes through robust analysis, research and insight-led decision making.
Working across Australia, the UK and future markets, you'll transform complex customer, market and business data into actionable insights that inform strategies across acquisition, retention, brand, member experience and operational performance.
Partnering closely with marketing, sales, operations and data teams, you'll balance group-wide insight leadership with local market collaboration to ensure consistent, scalable and commercially impactful decision making.The Role & ResponsibilitiesLead consumer research and market insights initiatives to understand member behaviours, needs and motivations, while identifying emerging trends, growth opportunities and future market dynamics across the fitness, health and wellness sectorsOwn and evolve brand health tracking, providing a holistic view of brand performance across awareness, consideration, perception and loyalty, and ensuring insights inform brand and marketing strategyConsolidate and analyse marketing, sales and operational data to deliver a 360-degree view of business performance, customer behaviour and lifecycle trendsDevelop dashboards, reports and insight packs that enable timely, data-led decision making, partnering closely with IT,



Business Analytics and data teams to maintain data integrity and consistencyProvide operational and commercial insights across pricing, retention, membership mix, demand and performance, identifying opportunities to optimise outcomes at both group and local levelsMeasure and evaluate marketing effectiveness, tracking key performance indicators, campaign ROI and customer outcomes to drive continuous improvementMonitor competitor activity, category trends and market dynamics, delivering actionable intelligence to support strategic decision makingPartner with Brand, Digital, Creative, Communications and local market teams to embed insights into planning and execution, presenting clear, compelling recommendations to senior leadersManage relationships with external research and data partners to ensure high-quality, commercially relevant insightsExperience & About YouDegree qualified in Business, Marketing, Analytics, Economics, Psychology or related field5+ years' experience in customer insights, market research, business intelligence or data analyticsProven ability to translate complex data, research and performance metrics into actionable business insightsStrong knowledge of research methodologies, analytics tools and insight frameworksExperience managing end-to-end insight projects across research, analytics and business performanceCommercially minded, customer-focused and highly analytical, with the ability to balance detail with strategic thinkingStrong stakeholder management, communication and presentation skills, with the ability to influence decision-making at all levelsCollaborative and proactive, with experience working cross-functionally across multiple teamsExperience within franchise, retail,



consumer-led or multi-market organisations will be highly regardedSelf-motivated and comfortable thriving in a fast-paced, evolving environmentWhy work with us?
AtAnytimeFitness Australia,you'llbe part of a teamthat'spassionate about creating healthier lives and delivering great experiences for our members and franchisees.
As aCertified Great Place to Work, we offer a supportive, high-performing culture where you can grow your career while making a real impact.Some of the benefitsyou'llenjoy include:Hybrid and flexible working, with modern offices inCrowsNestFree gym membershipBirthday leaveTwo wellness leave days,an annualwellness allowance and year-round wellbeing initiativesCareer development opportunities across a growing national businessA collaborative team that values innovation, continuousimprovementand having fun along the wayAtAnytimeFitness Australia,we'reproud to be an equal opportunity employer.
We celebrate diversity and are committed to creating an inclusive workplace where everyone feels valued and supported.Pre-employment checks may include reference checks, a Police Check, a Working with Children Check (WWCC) and verification of your right to work in Australia.We appreciate every application.
While wecan'trespond to everyone,we'llbe in touch with shortlisted candidatesregardingthe next steps.Company OverviewAt our Anytime Fitness Australia Support Office, we're committed to inspiring healthier lives through our health and wellness brand: Anytime Fitness.
We're devoted to nurturing successful, accomplished people across our team.
We help talented people thrive, giving them ample opportunity to develop and grow.
That includes everyone from, our dedicated Support Office team, to our franchisees, and their teams across the nation.
We are certified as a Great Place to Work!
If you have drive and ambition to succeed, and you share our passion for health and wellness, we'd love to hear from you.
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📌 Group Consumer Insights Manager (Sydney)
🏢 Rgit Australia
📍 Sydney