Digital Marketing Specialist -
Performance, Creative & AI
Location:
Gold Coast, QLD | 3 days onsite, 2 days WFH
Our client is a founder-led Gold Coast business operating two growing D2C e-commerce brands.
It's a lean, fast-moving environment with very little red tape - ideas get tested in days rather than quarters and the commercial impact of good work is visible almost immediately.
The successful candidate will sit alongside the Founder with genuine ownership of paid social, CRO and the AI systems that support both.
This is a hands-on execution role, not strategy-only and it will suit someone who enjoys building things themselves and seeing the numbers move.
Responsibilities
Run day-to-day execution in Meta Ads Manager - campaign builds, creative uploads, QA, performance analysis and reporting
Partner with the Founder on Meta strategy, creative testing frameworks and ongoing performance gains
Build AI-assisted landing pages and lift the quality of product pages and the wider customer journey
Design and run A/B tests, then translate the results into practical next steps
Manage website updates and site performance improvements across both stores




Develop creative concepts, hooks and briefs for paid social content
Edit and repurpose video and other creative assets for campaign use
Build AI tools, automations and repeatable marketing workflows that save time and scale output
Contribute to Google Ads and TikTok Ads where capability allows, or brief and manage external specialists
Requirements
Around 3-4 years' experience in digital marketing or e-commerce
Deep, practical Meta Ads Manager capability - account structure, creative testing and performance analysis
Proven track record building tools, workflows or automations with AI (beyond using it to generate copy)
Solid grounding in landing pages, CRO, A/B testing and performance reporting
Solid written communication, commercial judgement and attention to detail
Self-directed - able to take a rough idea and deliver finished work without step-by-step direction
Highly regarded:
Shopify, Google Ads, TikTok Ads, video editing, content creation, APIs or low-code tools.
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📌 Digital Marketing Specialist (Gold Coast)
🏢 Talentd Recruitment
📍 Gold Coast