St Andrews Beach Brewery is a family owned and operated brewery, founded on the Mornington Peninsula in 2017. Since day one, our motivation has been simple: brew modern beers and ciders that are full of flavour and character, create experiences to remember at our unique taprooms and enhance the amazing 92-acre property we call home with our sustainable farming practices.

Role Overview

St Andrews Beach Brewery is gearing up for its next phase of growth, and we're on the hunt for a energetic digital marketer to take our channels and communications to the next level. You'll run the show day to day across web, social, email/CRM and loyalty, working closely with our Marketing Manager and our creative partners to bring our brand to life and help shape what comes next for the business.

Responsibilities

Planning & Projects

- Work alongside our Marketing Manager to shape marketing plans, campaigns and creative briefs, with real input into how they come together

- Take alongside our Marketing Manager to shape marketing plans, campaigns and creative briefs, with real input into how they come together

Social & Content

- Run our social media calendars — planning, scheduling and posting content that brings our brand, products and venues to life

- Get hands-on creating and editing content yourself, whether it's capturing the vibe of our venues, interviewing our staff, or grabbing behind-the-scenes footage

- Build relationships with influencers and content creators, and bring the right collaborations to life

- Create sharp digital and social assets that bring our content to life across every channel

Email & CRM





- Write and build email campaigns and automations that connect with our audience and drive results

- Keep our CRM sharp — segmentation, tagging and data hygiene done properly, not just ticked off

Website & Digital

- Keep our website and online store fresh and on-brand, working with our website agency to bring new projects to life

Membership & loyalty

- Own the day-to-day of our loyalty program — engage members, manage audiences, and maintaining platform hygiene

Measurement & reporting

- Assess and report on performance across all our channels, presenting clear recommendations that drive better engagement and connection with our audiences

About You (experience and skills)

- Minimum of 3 years' experience in a similar role

- Bachelor's degree in marketing or a business-related course

- Excellent written and communication skills

- Ability to manage and liaise with multiple stakeholders simultaneously

- Digital and social media experience across WordPress and Meta (Facebook & Instagram), with TikTok and LinkedIn experience a plus; Mailchimp (or similar CRM) and Canva skills highly regarded

- Strong content instincts — able to shoot or direct content that fits our understated, authentic brand voice

- Knowledge of the beer, retail and hospitality industries is highly favourable

- Current Victorian driver's licence

Other

- Based at our Fingal Brewery, but will need to spend time at our Melbourne Park location

- Weekend and out-of-business-hours work will be required from time to time, due to the nature of hospitality and events

📌 Digital & Social Media Lead (Fingal)
🏢 St Andrews Beach Brewery
📍 Fingal