Sydney | Full time | Hybrid - 2-3 days in our Sydney, Leichhardt office

What you will love about this role:

At 3P Learning, our award-winning products - Mathletics, Reading Eggs, Mathseeds and Writing Legends - reach millions of students and families across the globe. Behind every page a parent lands on, every digital asset, every trial they start, and every subscription they commit to, is our team of designers and builders.

As our Digital Designer (B2C) , you'll sit within the Brand & Creative Studio, reporting to the Digital Design Team Lead. Your canvas is the web: the marketing pages, landing pages, email journeys and product-adjacent experiences that bring families to Reading Eggs and the wider B2C portfolio. You'll design in Figma, build in Contentful, and write clean HTML and CSS - turning campaign briefs and lifecycle plans into responsive, accessible, converting digital experiences.

This isn't a one-off-pages role. You'll be contributing to and drawing from a shared component library and design system, working closely with regional marketing, lifecycle, growth and product teams to ensure parents everywhere get a coherent experience across our B2C Portfolio.

Based in Sydney, we work hybrid with a minimum of two days in the office each week.

What you will do:

- Design and build scalable, responsive marketing pages, landing pages and digital assets across the B2C portfolio,



with Reading Eggs as the primary focus - producing wireframes, prototypes and UI concepts in Figma to test design intent before build.
- Build and publish pages in Contentful using approved components and templates, maintaining existing pages for accuracy, performance and relevance.
- Build front-end work in clean HTML and CSS where templates and components don't cover the need, contributing new components back to the library.
- Design for Parent Experience product work across the parent UI, onboarding, dashboard and bookstore, working with stakeholders and developers from concept through to completion.
- Review, refine and finish AI-assisted ideations and developer-produced front-end files so they ship on-brand, accessible and consistent with the product UI.
- Contribute to the design, documentation and upkeep of the B2C component library, templates and shared design patterns - actively reusing or adapting existing components rather than building from scratch.
- Apply WCAG 2.1 AA accessibility standards across all design and build work; optimise for performance, SEO fundamentals and cross-browser and cross-device compatibility.
- Design against B2C funnel priorities of registration, trial activation and early retention; design and support A/B and multivariate tests; and use analytics and heat maps to identify friction points and iterate based on evidence.

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📌 Digital Designer - 3p (New South Wales)
🏢 OpenTalent
📍 New South Wales