- Support the development of annual and quarterly marketing plans aligned with brand and commercial priorities
- Build and maintain the ANZ marketing calendar in alignment with global brand calendars and key retail moments
- Coordinate campaign and launch timelines, deliverables, and asset requirements
- Support budget tracking and allocation across campaigns and activities
- Execute marketing campaigns, product launches, and promotions across retail and e-commerce channels
- Ensure marketing materials adhere to brand guidelines and retailer specifications
- Coordinate with agencies and internal teams to deliver campaigns on time
- Support in-store activations, merchandising, trade promotions, POSM, sampling, and in-store visibility
- Assist with digital campaigns across paid media, social, CRM, and e-commerce platforms
- Coordinate content rollout and support CRM database growth and retention campaigns
- Monitor campaign performance and provide optimization input
- Track sales performance and campaign effectiveness against targets
- Prepare reports on sales updates, campaign results, and competitor activity
- Contribute to forecasting and demand planning
- Track marketing spend, POSM usage and stock, and budgets
- Coordinate across Marketing, Sales, Retail, E-commerce, and Supply Chain teams
- Liaise with brand partners and manage agency communications
- Ensure compliance with applicable local regulations
- Support new product and brand launches across ANZ, coordinating timelines, assets, retailer requirements, and launch readiness

Requirements

- Bachelor’s Degree in Marketing, Business, or related field
- Minimum 1–3 years’ experience in Marketing, Brand, or Trade Marketing roles
- Experience in beauty, FMCG, or retail setting preferred
- Familiarity with ANZ retail landscape is advantageous




- Exposure to digital marketing and campaign execution preferred
- Strong ability to manage timelines, calendars, and multiple deliverables
- Detail-oriented with structured planning and coordination skills
- Ability to deliver high-quality work with strong attention to detail
- Capable of managing multiple campaigns simultaneously
- Basic understanding of retail drivers, promotions, and sales performance
- Ability to interpret data and support planning decisions
- Strong interpersonal and communication skills
- Able to coordinate effectively across internal teams and external partners
- Comfortable working in a fast-paced retail and omni-channel environment
- Able to adjust plans and priorities as needed
- Takes initiative and ownership of responsibilities
- Solutions-oriented with a willingness to learn and improve

Core Competencies

Demonstrates expertise in developing and executing marketing plans, managing campaigns, and coordinating cross-functional teams. Proficient in budget tracking, performance monitoring, and ensuring compliance with brand guidelines and local regulations.

Highest-signal resume keywords

- Marketing Campaign Execution
- Budget Tracking and Allocation
- Cross-Functional Coordination
- Digital Marketing Familiarity
- Retail Environment Experience

Hard Skills

- Marketing Planning
- Campaign Management
- Data Interpretation
- Sales Performance Tracking
- Asset Coordination

Soft Skills

- Detail-Oriented
- Strong Communication Skills
- Interpersonal Skills
- Solutions-Oriented
- Ability to Manage Multiple Deliverables

Certifications & Qualifications

- Bachelor’s Degree in Marketing
- Bachelor’s Degree in Business

Industry Keywords

- FMCG
- Retail
- Beauty
- ANZ Retail Landscape
- Trade Marketing

Tools & Technologies

- CRM Platforms
- E-Commerce Platforms
- Digital Media
- POSM
- Marketing Calendars

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📌 Assistant Brand Manager (New South Wales)
🏢 Jobtailor
📍 New South Wales