Job Description

Lead the next chapter of Lacoste in Australia and New Zealand.

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For over 90 years, Lacoste has brought together sporting heritage, timeless style and French elegance to become one of the world's most recognised premium lifestyle brands.

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We're looking for an experienced National Sales Manager to lead the next phase of growth for Lacoste across Australia and New Zealand.

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Reporting to the Senior Head of Brand Lacoste ANZ, you'll lead the national sales strategy, drive commercial performance and build strong partnerships across key retail and wholesale accounts.

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This is an exciting opportunity for a strategic and commercially minded sales leader who understands how to grow a premium brand while protecting its positioning and heritage.

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What you'll do

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- Lead and execute the national sales strategy for Lacoste across Australia and New Zealand
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- Drive revenue growth, market share and commercial performance across key retail and wholesale channels
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- Lead, develop and inspire an Account Manager to support the growth of the brand
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- Build strong partnerships with major retail accounts and key stakeholders
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- Negotiate commercial agreements, terms and pricing while protecting the premium positioning of the brand
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- Analyse sales performance, consumer trends and market opportunities to identify areas for growth
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- Partner with Merchandise and Marketing teams to build consumer-right assortments and successful seasonal plans
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- Develop sales forecasts and support the delivery of product to meet market demand
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- Provide insights on product performance, customer preferences and market trends to influence future strategies
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- Lead performance reporting and present commercial insights and recommendations to senior leadership
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What we're looking for

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- You'll bring 5+ years' experience in a senior sales or sales leadership role within footwear, apparel, accessories or premium consumer products.
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- A strong understanding of the premium fashion, sport and lifestyle landscape will be highly regarded, along with a genuine affinity for Lacoste's sporting heritage and iconic brand positioning.
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- A strategic and commercially minded sales leader
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- Experienced in building and managing key retail and wholesale partnerships
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- Confident leading, developing and motivating high-performing teams
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- Highly analytical, with the ability to turn sales data and market insights into action
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- A strong negotiator and influential communicator
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- Passionate about fashion, sport and lifestyle
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- Comfortable operating in a fast-paced and evolving workplace
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- Confident presenting to stakeholders at all levels
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- Proactive, innovative and solutions focused
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Why Join Us?

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This is your opportunity to lead the growth of one of the world's most iconic sport-lifestyle brands across Australia and New Zealand.

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You'll combine commercial leadership, strategic thinking and relationship building to shape how Lacoste continues to grow in the market.

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Working with passionate teams, premium retail partners and a globally recognised brand, you'll have the opportunity to make a genuine impact on the next chapter of Lacoste in ANZ.

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Iconic heritage. Premium partnerships. Real impact.

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If you're ready to lead, grow and shape the future of Lacoste in ANZ, we want to hear from you.

📌 National Sales Manager - Lacoste (Victoria)
🏢 Lacoste
📍 Victoria