DescriptionA.
About the Agency We're the world's largest independent global B2B marketing agency, where curious minds create the future.
This is where you'll find thought-provoking, ego-quashing, mistake-learning, all-including, convention-breaking, and always-growing marketers with a passion for what they do.
Our recent accolades include being B2 ANA's Large Agency of the Year, a Top 10 B2B Marcomms Agency in both the UK and the US, and a win at LinkedIn's Marketing Partner Awards for Inspiring Excellence.
B. Role overview We are looking for an ambitious and commercially-minded Client Marketing Manager for our Syndey office with a strong media specialism to develop and deploy integrated B2B marketing programmes for global clients.
Acting as a trusted client advisor, you will sit at the intersection of client marketing, media strategy and activation - owning the planning, execution and optimisation of multi-channel campaigns, with a particular focus on media-led growth, demand generation and audience engagement.
This role is ideal for someone who combines strong client management with hands-on media expertise, particularly across digital, paid and content syndication channels.
C. Key responsibilities 1.
Client marketing & programme leadership Lead the planning, direction and execution of integrated client marketing programmesAct as a strategic advisor to clients, translating business objectives into effective go-to-market and campaign strategiesOwn end-to-end programme delivery, including timelines, performance tracking and commercial managementLead client meetings, briefings and workshops, ensuring clear alignment on objectives and outcomesBuild strong senior stakeholder relationships to drive account growth and retention2.
Media strategy & activation (core specialism) Develop and execute integrated media strategies across paid,



owned and earned channelsPlan and manage campaigns across key platforms (e.g. paid social, programmatic, search, premium publishers)Allocate and optimise media budgets to maximise performance, engagement and ROIAnalyse campaign and creative performance and provide clear recommendations to improve outcomesStay ahead of media trends, platform changes and emerging opportunities3.
Content syndication & publisher management Own the identification, briefing and management of content syndication vendors and premium media partnersDevelop explicit, insight-led briefs to publishers to drive high-quality demand and lead generationLeverage publisher relationships and industry networks to unlock high-value audience access and opportunitiesEvaluate partner performance, optimising channel mix based on lead quality, engagement and conversionEnsure strong alignment between content, audience targeting and media placement4.
Cross-functional collaboration Work closely with strategy, content, creative and sales activation teams to deliver cohesive, integrated campaignsEnsure media plans align to broader ABM, demand generation and pipeline objectivesCollaborate with internal and external teams to bring media-led ideas to life in a compelling, customer-centric way5.
Performance & commercial management Track and report on programme performance, KPIs and ROILead account reviews, value measurement and optimisation planningSupport commercial forecasting,



programme estimating and pipeline trackingIdentify opportunities for account growth through media innovation and performance improvementsD.
Skills & experience 4–7+ years' experience in B2B marketing, media, or integrated agency rolesStrong experience across digital media channels (paid social, programmatic, search, content syndication)Proven ability to plan, execute and optimise media campaignsExperience working with content syndication vendors and premium publishersStrong client-facing and stakeholder management skillsCommercial mindset with ability to link media performance to business outcomesAnalytical skills with experience interpreting campaign data and KPIsExcellent communication and presentation skillsE.
Nice to have ABM experienceFamiliarity with intent data and audience platforms (e.g. Bombora, 6Sense)Experience working closely with sales teams or revenue functions F. What success looks like Media strategies clearly drive pipeline, engagement and commercial outcomesStrong relationships built with clients, publishers and partnersCampaigns consistently optimised to improve performance and ROIHigh-quality demand generated through effective media and content syndication executionG.
Benefits & Perks 20 days annual leave, which increases by 1 day for every year with us (up to 25 days)Flexi-health benefitsAgile working arrangement (2 days on site)Birthday celebration and day offMedical and vaccine/booster leaveDedicated learning and development program for every member of staffCompany Culture Committee covering wellness, D&I;, CSR and social – lots of initiatives.Team events (get together and enjoy with the team) and stuff to get involved with!
Working with a young, vibrant team in a globally renowned co-working environment

📌 Client Marketing Manager (Media Specialism) (Sydney)
🏢 Transmission
📍 Sydney