Job Description

Project Scope

- Deliver a complete campaign idea and execution plan within a 1–2 month timeframe
- Identify creative solutions that drive behaviour change within the healthcare context
- Work collaboratively with clients to understand objectives and refine concepts based on feedback
- Ensure all deliverables align with established brand guidelines and campaign strategy
- Maintain high engagement and availability through late September/early October

Responsibilities

Campaign Development & Creative Direction

- Conceptualise and develop the core campaign idea, translating client briefs into compelling creative concepts - Establish and communicate explicit creative direction across all campaign touchpoints (digital, print, OOH, video)




- Lead ideation sessions with the creative team and stakeholders to solve creative briefs and refine concepts
- Present concepts and final work to clients with confidence, articulating creative rationale and strategic thinking

Execution & Delivery

- Direct the visual execution of approved concepts, ensuring consistency and quality across all deliverables Oversee design production, from initial concepting through to final asset delivery
- Manage the campaign rollout across multiple channels, maintaining brand integrity throughout

Leadership & Quality Control

- Conduct quality reviews at each stage to ensure work meets client requirements and campaign objectives

📌 Orchard - Senior Art Director (New South Wales)
🏢 Orchard Marketing
📍 New South Wales