New Business Development

- Identify and pursue new business opportunities through prospecting, networking, referrals, market research and outbound sales activity.

- Develop and maintain a healthy pipeline of qualified new business opportunities.

- Research target markets, industries and prospective customers to identify areas for growth.

- Develop effective sales strategies and account plans for key prospects.

- Generate new leads and convert prospects into profitable customers.

- Establish relationships with key decision-makers and influencers within target organisations.

Sales & Business Growth

- Manage the end-to-end new business sales process, from lead generation through to contract negotiation and close.

- Conduct sales presentations, client meetings, product demonstrations and proposals.

- Identify customer needs and develop commercially viable solutions that address those needs.

- Prepare and deliver proposals, tenders, quotations and presentations.

- Negotiate pricing,



terms and commercial agreements within approved parameters.

- Consistently achieve or exceed agreed sales targets and revenue objectives.

- Identify opportunities for cross-selling and future growth within newly acquired accounts.

Relationship Management

- Build robust, credible and professional relationships with prospective and new customers.

- Develop a clear understanding of customer business objectives, challenges and requirements.

- Act as a trusted commercial partner throughout the sales process.

- Ensure a smooth transition of new customers to the relevant account management, operations or service teams.

CRM & Sales Reporting

- Maintain accurate and up-to-date customer and opportunity information within the CRM system.

- Manage sales forecasts, pipeline reporting and activity tracking.

📌 Business Development Manager (Ryde)
🏢 ASTREA
📍 Ryde