Job Description

Help shape the digital customer experience for one of Australia's leading footwear retailers

n

Spendless Shoes is looking for a commercially minded and digitally savvy Digital Coordinator to join our Marketing & Ecommerce team at our Support Office in Gillman.

n

With more than 200 stores nationally and a growing digital presence, this is an opportunity to play a key role in how we connect with our customers across digital channels – from email and CRM through to digital campaigns and website content.

n

Reporting to the Head of Marketing & Ecommerce, you'll work closely with our Brand & Marketing Lead, Ecommerce Coordinator, Social Media Coordinator, Content Creator and broader Marketing team to coordinate engaging digital campaigns that drive customer engagement, traffic and sales.

n

What You'll Be Doing

n

As our Digital Coordinator, you'll help coordinate the delivery and optimisation of our digital marketing activity, including:

n

n
- Coordinating digital marketing campaigns across key customer channels
n
- Managing the digital marketing calendar in line with campaigns, promotions, product launches and key retail periods
n
- Creating, scheduling and executing email marketing campaigns and customer communications
n
- Supporting the management of our CRM and customer engagement platform
n
- Building customer segments and targeted communications to improve engagement and relevance
n
- Supporting automated customer journeys and lifecycle communications
n
- Coordinating A/B testing and other initiatives to improve campaign performance
n
- Working with the Brand and Creative team to coordinate digital assets and campaign content
n
- Coordinating website content updates to support campaigns, promotions and customer communications
n
- Ensuring digital content is accurate, current, on-brand and delivered within required time-frames
n
- Monitoring digital campaign performance, including engagement, traffic, conversion and other relevant metrics
n
- Using customer and campaign insights to identify opportunities for optimisation




n
- Preparing regular digital performance reporting and recommendations
n
- Keeping up to date with developments in CRM, email marketing, digital channels and customer engagement
n
- Working collaboratively across Marketing, Ecommerce, Buying, Planning, Retail and other areas of the business
n

n

About You

n

We're looking for someone who is organised, analytical and creative, with a genuine interest in digital marketing and customer engagement.

n

You'll Ideally Bring

n

n
- Previous experience in digital marketing, CRM, email marketing or a similar role
n
- Experience creating and executing email marketing campaigns
n
- Experience working with CRM, email marketing or marketing automation platforms
n
- An understanding of customer segmentation, targeting and lifecycle marketing
n
- Experience coordinating digital campaigns and marketing calendars
n
- Confidence working with digital analytics and campaign performance data
n
- An understanding of A/B testing and digital optimisation
n
- Strong written communication and attention to detail
n
- Strong organisation and the ability to manage multiple campaigns and deadlines
n
- A collaborative approach and confidence working with creative, ecommerce and commercial teams
n
- An interest in retail, fashion, footwear and consumer behaviour
n
- Experience within a retail, fashion, lifestyle or consumer-facing brand will be highly regarded
n
- Experience with Dotdigital or a similar CRM/email marketing platform would also be advantageous
n

n

Why join Spendless?

n

You'll join an established Australian retail business with a national footprint and the chance to contribute directly to how we engage with customers across our digital channels.

n

You'll be part of a collaborative in-house Marketing & Ecommerce team, working across brand, creative, content, social and ecommerce to deliver campaigns that reach customers throughout Australia.

n

If you're passionate about digital marketing, enjoy turning customer insights into engaging communications and want to see the commercial impact of your work, we'd love to hear from you.

📌 Digital Coordinator Spendless Shoes - Gillman, Adelaide SA - Full Time (South Australia)
🏢 Spendless Shoes
📍 South Australia