Key Responsibilities:

1. Key Partner Account Management

- Own and manage a portfolio of Sydney FC's key corporate partners, acting as their primary day-to-day relationship contact
- Develop and execute account plans for major partners, ensuring all contractual rights and deliverables are fulfilled and exceeded
- Build solid, trusted relationships with partner marketing, brand, and senior stakeholders
- Identify and convert renewal, upsell, and growth opportunities across the existing partner portfolio
- Prepare and present partner performance reviews, activation recaps, and renewal proposals
- Coordinate internally to ensure partner benefits and activations are delivered to a world-class standard

2. Corporate Hospitality Sales

- Drive sales across all Sydney FC matchday corporate hospitality packages and premium experiences, including A-League Men fixtures at Allianz Stadium, A-League Women fixtures at agreed venues, and marquee occasions such as the Sydney Derby
- Manage the end-to-end sales process, from prospecting through to close, delivering an excellent client experience in line with Sydney FC's premium hospitality standards
- Proactively identify, target, and convert new business opportunities across B2B and B2C markets
- Build and maintain a strong, qualified hospitality sales pipeline and accurate CRM records
- Work towards and achieve individual and team hospitality revenue targets across the season

3. Matchday Support & Business Development Sales

- Provide matchday support across hospitality delivery, partner servicing, and client experience at Allianz Stadium and other venues as required
- Act as a key point of escalation for partner and client needs on matchday, ensuring a seamless and premium experience
- Support the Senior Commercial Manager in identifying and developing new commercial partnership opportunities for the club
- Assist in preparing high-quality presentations and proposals for new business and brand pitches




- Carry out research and gather relevant stats, audience insights, and market data to strengthen brand pitches and proposals
- Support the onboarding of new commercial partners as they come on board

4. The Collective by Sydney FC

- Take strategic ownership of the growth, engagement, and commercial performance of The Collective, Sydney FC's newly revamped business club
- Act as the main point of contact for Collective members, ensuring a first-class member experience
- Work closely with the club's program delivery team to ensure all Collective events, benefits, and partner rights are delivered to a world-class standard, reflective of the Sydney FC brand
- Identify opportunities to grow Collective membership, enhance the proposition, and improve member retention and satisfaction
- Plan and coordinate the calendar of Collective events across the season, ensuring seamless delivery and strong engagement from members and partners

Essential Experience:

- A minimum of 5 years' experience in an account management role, managing complex client or partner relationships with a genuine passion for football/sport
- Demonstrated experience in a hospitality sales related role, with a track record of hitting or exceeding revenue targets
- Confident, senior relationship-builder, comfortable engaging clients, partners, and members at all levels including senior stakeholders
- Strong negotiation, presentation, and written and verbal communication skills
- Excellent organisational skills, with the ability to manage multiple portfolios and competing deadlines
- Comfortable using CRM and sales systems to manage pipeline, contacts, and reporting
- Willingness to work matchdays and event days as required, including evenings and weekends, and to travel to venues beyond Sky Park and Allianz Stadium as needed
- Must hold a current, valid driver’s license

Desirable Experience:

- Previous experience working in professional sport for a club is highly desirable
- An existing network of corporate contacts within the Sydney business community

📌 Partnership & Strategic Sales Manager (Sydney)
🏢 Sydney Football Club
📍 Sydney