Job Description
Job Description
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SEO Specialist / Senior SEO Specialist - GEO/SEO Focus
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A leading digital agency in Surry Hills who are looking for an SEO / Senior SEO Specialist to join their growing organic search team.
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This is a great prospect for someone with a strong foundation in traditional SEO who is already embracing the evolution of search across GEO, AEO and AI driven search.
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Salary up to $100K + Super and $120K + Super for the Senior Specialist
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Surry Hills office - Hybrid, 2 days per week
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Work across SEO, GEO & AEO
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Established portfolio of exciting clients
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Agency environment with strong career progression
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Opportunity to work at the forefront of AI Search and LLM optimisation
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WHO ARE WE?
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We're an established digital agency working with a diverse portfolio of ambitious Australian brands. SEO remains a core part of what we do, but search is changing quickly. We're investing heavily in how brands appear across Google, AI Overviews, ChatGPT, Gemini and other generative and answer-led search experiences. We're looking for someone who understands the fundamentals of SEO but is equally excited about where organic search is heading.
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WHAT WILL YOU BE DOING?
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You'll work across a portfolio of clients, developing and executing organic search strategies designed for both traditional search engines and emerging AI-driven discovery.
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You'll be responsible for:
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Developing and executing SEO strategies across multiple client accounts
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Conducting technical SEO audits and identifying opportunities for improvement
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Keyword research, competitor analysis and content optimisation
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Working across on-page, off-page and technical SEO
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Developing GEO and AEO strategies to improve visibility within AI-generated and answer-led search results
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Optimising content and site structures for LLMs, AI Overviews and generative search experiences
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Identifying opportunities around entities, structured data, topical authority and conversational search
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Monitoring organic performance and producing actionable client reportingWorking alongside content, development, paid media and strategy teams
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Keeping ahead of developments across Google Search, AI Search, GEO and AEO
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WHAT YOU NEED...
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3+ years' SEO experience, ideally within a digital or media agency
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Strong understanding of technical, on-page and off-page SEO
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Hands-on experience with tools such as GA4, Google Search Console, Screaming Frog, Ahrefs and/or SEMrush
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Knowledge and practical understanding of GEO and AEO
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A genuine interest in AI Search, LLMs and the changing search landscape
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Experience developing SEO strategies and presenting recommendations to clients
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Strong analytical skills with the ability to turn data into actionable insights
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Confident communication and client management skills
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Someone curious, commercially minded and keen to stay ahead of where search is heading
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📌 Seo Specialist (New South Wales)
🏢 Searchability®
📍 New South Wales