Aftersales Marketing Specialist (Macquarie Park)

Aftersales Marketing Specialist (Macquarie Park)

10 Sep
|
JETOUR MOTOR AUSTRALIA
|
Macquarie Park

10 Sep

JETOUR MOTOR AUSTRALIA

Macquarie Park

Drive the future of automotive with JETOUR Australia

JETOUR Australia is part of the global JETOUR automotive brand, bringing innovative vehicles, technology and a fresh approach to the Australian automotive market. As we continue to grow our presence across Australia, we are looking for an experienced and commercially minded Aftersales Marketing Specialist to join our growing team.

About the role

The Aftersales Marketing Specialist develops and delivers customer-focused marketing programs that drive service retention, genuine parts and accessory sales, workshop utilisation and long-term customer loyalty to JETOUR Motor Australia. You will translate aftersales priorities into coordinated campaigns and communications across the customer ownership lifecycle - from vehicle handover and first service through scheduled maintenance, seasonal requirements, warranty milestones and repurchase consideration. Working closely with Aftersales, Customer Experience, Marketing and the dealer network, you will manage campaign planning, customer segmentation, content, dealer activation, digital channels and performance reporting. This is an opportunity to play a key role in shaping the aftersales customer journey for a growing automotive brand and turning customer insights into measurable commercial outcomes.

Key responsibilities

- Develop the annual aftersales marketing plan, campaign calendar and channel mix aligned with customer lifecycle priorities, commercial targets and vehicle launch activity
- Translate service retention, genuine parts, accessories, warranty, roadside assistance and customer experience objectives into clear campaign briefs and measurable programs
- Design segmented customer communications, including welcome journeys, service reminders, maintenance education, warranty information, seasonal messaging and lapsed-customer reactivation campaigns
- Work with customer, vehicle, dealer and transaction data to define audiences, triggers, personalisation rules, contact strategies and suppression criteria
- Develop campaigns that support scheduled servicing, genuine maintenance and repair parts, accessories, tyres, seasonal checks, roadside assistance renewal and other approved aftersales propositions
- Develop clear, engaging and on-brand content that communicates maintenance, genuine parts, accessories, warranty and ownership benefits to customers
- Manage campaign assets across websites, service-booking journeys, dealer portals, social channels, point-of-sale,



customer communications and approved paid media
- Establish campaign objectives, baselines, target audiences, control methods and success measures prior to launch, with reliable tracking and attribution wherever practicable
- Monitor and report on campaign performance, including reach, engagement, bookings, conversion, revenue, retention, dealer participation, customer response and return on investment
- Use customer and campaign insights to identify opportunities for continuous improvement and optimise engagement and commercial performance
- Ensure campaign activity complies with approved brand, privacy, consent, competition, promotional, recordkeeping and delegated-authority requirements
- Partner with the dealer network to support effective local activation and consistent execution of national aftersales campaigns

About you

You are a customer-focused marketer who enjoys working at the intersection of marketing, data, customer experience and commercial performance.

You will ideally have

- A tertiary qualification in Marketing, Communications, Commerce or a related discipline, or equivalent relevant experience
- Experience delivering multi-channel customer campaigns, preferably within automotive, retail, service, loyalty or another lifecycle-led environment
- Demonstrated experience with CRM segmentation, campaign execution, content development and performance reporting
- Strong written communication, content creation and proofreading skills, with the ability to turn technical or commercial information into clear and engaging customer-facing messages
- Sound digital literacy across CRM or marketing automation platforms, analytics, content management systems and Microsoft 365
- Strong project coordination skills, with the ability to manage multiple campaigns, deadlines and stakeholders
- Excellent stakeholder and supplier management skills
- A commercial mindset and ability to connect marketing activity with measurable business outcomes
- Current Australian driver licence and the ability to travel when required

Desirable experience





- Previous automotive OEM, distributor, dealer-group, service-retention or aftersales marketing experience
- Experience with online service booking, dealer marketing, loyalty programs, paid digital media or customer journey design
- Experience working with customer lifecycle marketing, retention or CRM programs
- Working knowledge of Australian privacy, consent, direct marketing and promotional campaign requirements

Why join JETOUR Australia?

This is an exciting opportunity to join a growing global automotive brand at an important stage of its Australian journey. You won't simply be delivering established campaigns — you'll have the opportunity to help build and shape JETOUR Australia's aftersales marketing strategy, customer journeys and dealer engagement approach as the brand continues to expand.

We offer

- A competitive salary package commensurate with experience
- The opportunity to work with an creative global automotive brand and exciting vehicle products
- The opportunity to make a visible impact in a growing Australian business
- Professional development and career growth opportunities
- A collaborative, dynamic and supportive working environment
- Access to industry-leading technology, tools and resources
- The opportunity to work across marketing, customer experience, aftersales and the dealer network
- The chance to help shape the customer ownership experience for a growing automotive brand

Ready to drive your career forward?

If you're an experienced marketing professional who is passionate about customer experience, automotive and data-driven marketing, and you're excited by the prospect to help shape the aftersales journey of a growing global automotive brand, we'd love to hear from you. Apply now and join JETOUR Australia as we drive the next chapter of automotive innovation.

Learn more about JETOUR globally at JETOUR Global

Diversity & Inclusion

JETOUR Australia is an equal opportunity employer committed to building a diverse, inclusive and respectful workplace. We welcome applications from people of all backgrounds, cultures, identities, ages and abilities. We value different perspectives and experiences and believe that a diverse workforce helps us build stronger teams, better products and exceptional customer experiences. We are committed to providing a fair and inclusive recruitment process and encourage applications from all suitably qualified candidates.

📌 Aftersales Marketing Specialist (Macquarie Park)
🏢 JETOUR MOTOR AUSTRALIA
📍 Macquarie Park

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