Head of Commercial

Electrify Me | Commercial Electrification & Energy Solutions Location: Melbourne, VIC

Employment: Full-Time | Senior Leadership

The Opportunity

Electrify Me is looking for a proven Head of Commercial to build and lead our commercial division. This is not a role for someone looking to learn commercial sales. We want an established commercial operator who already understands the market, has industry relationships, can demonstrate a genuine pipeline and knows how to turn opportunities into signed contracts.

You will be responsible for building the commercial division from the ground up, creating a high-performing sales team and establishing Electrify Me as a serious player across commercial solar, battery storage, HVAC, electrification and energy solutions.

Your Mandate

You will take ownership of the commercial growth strategy, including:

- Generate commercial sales and personally close major opportunities.
- Bring and develop a genuine pipeline of commercial opportunities.
- Build a commercial sales team, including recruiting, training and managing BDMs and support resources.
- Develop relationships with builders, developers, construction companies, property groups, facility managers, body corporates and commercial property owners.
- Identify and respond to commercial tenders, RFQs, RFPs and government/private procurement opportunities.
- Establish partnerships with builders, developers, electrical contractors, consultants, brokers and other strategic referral partners.
- Develop preferred-supplier and subcontractor relationships.
- Build relationships with multi-site businesses and organisations requiring ongoing electrification solutions.
- Create commercial proposals, pricing strategies and sales presentations.
- Work with operations, engineering, finance and compliance teams to ensure opportunities can be delivered profitably.




- Develop long-term account management strategies to create repeat business.
- Build accurate sales forecasting and pipeline reporting.
- Establish commercial sales processes, KPIs, commission structures and accountability across the division.
- Identify new markets, partnerships and revenue opportunities.

Commercial Solutions

The division will pursue opportunities across: Commercial Solar | Commercial Battery Storage | HVAC & Air Conditioning | Heat Pumps | EV Charging | Energy Procurement | Energy Efficiency | Complete Building Electrification The objective is not simply to sell individual products. We want to build long-term commercial energy partnerships where Electrify Me can provide multiple solutions across a client's portfolio.

Who We're Looking For

You must have a proven commercial sales background, ideally within energy, solar, batteries, electrical, HVAC, construction, building services or a closely related industry. We are specifically looking for someone who can demonstrate:

- A strong history of commercial B2B sales.
- Existing industry relationships and networks.
- A real and demonstrable commercial pipeline or the ability to immediately generate opportunities.
- Experience closing significant commercial contracts.
- Experience dealing with builders, developers, property groups and/or construction businesses.
- Tender and procurement experience.
- Strong commercial negotiation skills.
- Experience establishing strategic partnerships.




- The ability to recruit and lead a commercial sales team.
- Strong understanding of margins, project economics and commercial deal structures.
- The confidence to engage directly with owners, CEOs, CFOs, developers and senior decision-makers.
- A track record of being accountable for revenue targets.

What Success Looks Like

First 90 Days

You will establish the commercial strategy, validate and activate your existing pipeline, identify priority market segments, begin forming strategic partnerships and build a qualified opportunity pipeline.

First 6 Months

You will have commercial contracts being delivered, active builder/developer relationships, a repeatable tender process, strategic partnerships producing opportunities and the foundations of a dedicated commercial sales team.

First 12 Months

Electrify Me will have a scalable commercial division with a strong forward pipeline, recurring commercial clients, major partnerships and a team capable of consistently generating and closing new business.

This Role Comes With Real Ownership

We are prepared to give the right person the autonomy and resources to build something substantial. You won't inherit a narrow sales territory and be told to work a database. You will have the prospect to build the commercial arm of Electrify Me, shape its strategy, build your team and own the number.

For the right person, the remuneration structure will be designed to strongly reward commercial performance and growth.

Important

Applicants should be prepared to demonstrate their previous commercial results, existing industry network and current pipeline during the recruitment process. If you have built commercial revenue before, already know where the opportunities are and want the platform and resources to build a serious commercial division, we want to hear from you.

📌 Head of Commercial (Melbourne)
🏢 Electrify Me
📍 Melbourne