Company Description Eastern Automation is a specialist manufacturer and supplier of automation solutions with over 25 years of industry experience. As part of the HIFraser Group, the company delivers turnkey hydraulic, pneumatic, and process systems, supported by a team of multi-disciplined engineers and technicians.

Eastern

Automation offers NATA-accredited testing, full workshop facilities, and comprehensive engineering services, including design, manufacture, installation, and onsite maintenance. The company’s expertise spans construction and transport hydraulics, industrial hydraulic systems, electric automation, and upgrades of existing oil and water hydraulic systems. Its large workshop facility supports machining, milling, welding, commissioning, and testing for complex projects.

Role Description This is a full-time, on-site Sales Manager Fluid Power role based in the Greater Melbourne Area.

The Sales

Manager will lead and grow fluid power sales across key hydraulic and pneumatic markets, managing a portfolio of customers and driving current business opportunities. Day-to-day responsibilities include identifying and qualifying prospects, preparing proposals and quotations, and presenting technical solutions that align with customer requirements. The role will collaborate closely with engineering and workshop teams to scope projects, support system design discussions,



and ensure accurate delivery timelines and service expectations.

The Sales

Manager will also monitor market trends, maintain CRM records, report on sales performance, and represent Eastern Automation at customer meetings, industry events, and site visits.

Qualifications

- Demonstrated experience in sales or account management within fluid power, hydraulics, pneumatics, or related industrial automation markets.
- Solid technical understanding of hydraulic systems, pneumatic systems, and fluid power components, with the ability to interpret technical drawings and specifications.
- Strong skills in business development, customer relationship management, and negotiation to build and maintain long-term partnerships.
- Ability to collaborate with engineering, workshop, and service teams to develop tailored solutions and manage turnkey project delivery.
- Proficient communication and presentation skills, including clear written proposals and confident in-person and virtual customer interactions.
- Experience using CRM tools, sales reporting, and basic financial acumen to manage pipelines, forecasts, and margins.
- Relevant qualification in Engineering, Business, or a related field, or equivalent practical experience in fluid power or industrial sales.
- Valid driver’s license and willingness to travel to customer sites within the Greater Melbourne Area and surrounding regions.

📌 Sales Manager Fluid Power (Melbourne)
🏢 Eastern Automation
📍 Melbourne