Love sales. Love people. Love seeing a team win.

We’re looking for a commercially driven Sales & Membership Growth Manager to lead the next stage of growth at our womens only Fernwood Fitness club. This is not a role for someone who simply wants to manage the day-to-day operation of a gym.

We’re looking for someone who loves a target, understands how to turn enquiries into members, knows how to coach a team to perform, and understands that real growth comes from both winning new members and keeping the members we already have.

What you'll own

Membership growth You’ll be accountable for growing our active membership base and driving consistent net member growth.

You’ll manage the sales pipeline from first enquiry through to appointment, club tour, follow-up and membership conversion.

You won’t just manage sales from a spreadsheet — we want a leader who is comfortable getting involved, speaking with prospects and selling from the front.

Sales performance

You’ll know your numbers.

Leads. Appointments. Show rates. Conversion. Follow-up. New memberships. Cancellations. Saves. Net growth.

You’ll use those numbers to identify opportunities, coach the team and keep everyone focused on the actions that drive results.

Member retention

Getting someone to join is only the beginning.

You’ll work with the team to create a club experience that makes members want to stay, identify members at risk of leaving and actively manage cancellation saves and retention initiatives.

Team leadership

You’ll set clear expectations, coach the team, celebrate wins and help people become more confident at having sales conversations.





We’re looking for someone who can create accountability without losing the supportive culture that makes Fernwood special.

Member reviews and advocacy

Happy members are one of our strongest marketing tools.

You’ll build simple processes to encourage member feedback, generate genuine club reviews and turn great member experiences into stories that help other women take their first step.

Social media content

You don’t need to be a professional content creator.

But you do need to be comfortable picking up a phone and capturing what makes the club great — member success, community, events, staff, training and everyday moments inside the club.

The goal is simple: show prospective members what it feels like to be part of our community.

Who we're looking for

You might already work in fitness — but you don't have to. We’re more interested in your ability to sell, lead and deliver results.

You may come from fitness, health and wellness, membership sales, recruitment, real estate, automotive, telecommunications, high-performing retail or another target-driven sales environment.

What matters is that you can demonstrate:

- A strong track record of achieving or exceeding sales targets
- Confidence converting leads into customers or members
- Excellent follow-up and pipeline management
- The ability to coach and motivate a team
- Strong commercial awareness and comfort working with KPIs




- A genuine interest in member experience and retention
- Confidence communicating with people from all walks of life
- Initiative, energy and personal accountability
- Comfort creating simple, authentic social media content
- A desire to make a measurable difference to the performance of the club

The person who will thrive here

You’re competitive, but people-focused. You enjoy achieving targets, but you understand that great sales come from listening, building trust and helping someone make the right decision.

When results aren't where they need to be, you don't wait for someone else to fix them.

You look at the numbers, work out what's happening and take action.

And when the team succeeds, you make sure they know it.

Why Fernwood?

Fernwood has been helping women improve their health, fitness and wellbeing for more than 30 years. Our clubs are about more than exercise. They are communities where women can build confidence, improve their health, work towards their goals and feel supported along the way.

For the right person, this role is an opportunity to combine commercial performance with genuine impact.

You'll have a explicit growth objective, the ability to influence the result and a performance incentive that rewards you for achieving it.

Ready to lead our next stage of growth?

If you're a strong salesperson who is ready to step into a leadership role — or an experienced manager who knows how to drive sales — we'd love to hear from you. When applying, tell us about a sales target you've been responsible for, what the target was and what you achieved.

We care much more about what you've done than how good your résumé looks.

📌 Sales Manager - Fernwood Fitness Castle Hill
🏢 Fernwood Womens Health Clubs
📍 Castle Hill