Job Description
Are you ready to be part of an organisation that values expertise, passion and diversity? At CFS we know that the foundation of our success lies in our exceptional people. We believe in celebrating individuality, have a passion for high performance and creating an environment where you can unleash your full potential. Our people enable us to make a difference and deliver exceptional experiences to help our customers achieve financial freedom.
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Your Team
n The External Communications team shapes and protects CFS's reputation by delivering
clear,consistentand
strategic communication to media, members, industry stakeholders, and the wider public. The team develops and executes external communications strategies, narratives and campaigns that support CFS's brand,purposeand
businessobjectives.
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This includes managing media relations, preparing spokespersons, leading proactive and reactive media and other communications projects, leading major announcements, monitoring public sentiment, and ensuring CFS's external voice is robust, credible and aligned with its commitment to helping Australians achieve financial freedom.
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Your Responsibilities
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Build and manage robust media relationships, confidently pitching stories topersonal finance, and
broadcastjournaliststosecurehigh
‐
impactmediacoverage.
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Lead integrated communications campaigns end‐to‐end, collaborating across teams to deliver measurable results.
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Analyse data and industry trends to shape compelling narratives
andidentifyproactive
media opportunities.




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Produce high‐quality content, including media materials, research reports, commentary, and social amplification assets.
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Engage effectively with senior
stakeholders,providingstrategic
communication advice and influencing outcomes.
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Your Capability and Experience
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Demonstrableexperience
in media relationsor journalism.
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A proven ability to place financial stories in mainstream media,throughan established networkof media contactsacross consumer finance and broadcast outlets.
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A collaborative mindset, with strong stakeholder management and influencing skills.
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Drive, resilience, and the ability to adapt quicklyand respond to opportunitiesin a rapid‐paced environment.
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Confidence engaging senior leaders and navigating complex subject matter.
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What to Expect
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At CFS, you'll be working among the very best in the wealth management industry. It's an inspiring environment that encourages development and celebrates success. Other things to look forward to:
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Additional day for your birthday
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Access to CFS Employer Super
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Life Leave - 3 days per annum
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Access to Sonder who provides human-powered medical, mental health and safety support through one easy-to-use app enabling you to get support whenever and wherever you need.
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Access to Corporate rates with BUPA Health Insurance
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Confidential coaching and counselling services supporting life, mind, body, relationships, work and family to assist you in taking charge of your own health and wellbeing
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CFS Culture
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At CFS we are committed to creating a thriving environment where individuals can flourish. We believe that success is built upon robust teams, and we are dedicated to celebrating uniqueness, championing individuality and supporting a diverse and inclusive workforce. We believe that when you can truly be yourself, you can unlock your full potential.
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Please note, CFS requires all candidates to have full work rights in Australia.
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Where we have preferred candidates, background checks (including Police, Employment, Bankruptcy checks, ASIC banned and disqualified persons) will be completed prior to the final preferred candidate's employment being confirmed. The outcomes of the background checks do not preclude the preferred candidate, however, they will be assessed against the inherent requirements of the role.
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This role is based on Gadigal Land (Sydney).
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Job Info
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Job Identification ****
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Job Category Corporate Affairs
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Job Schedule Full time
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Locations 400 George Street, Sydney, NSW, ****, AU
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📌 Senior Manager External Communications (New South Wales)
🏢 Colonial First State
📍 New South Wales