Sydney, AustraliaTHE ROLEOur co-founder Wendy El-Khoury is already generating 40,000+ views per post on completely unedited face-to-cam content.
That signal is almost entirely untapped.
As Personal Brand Producer, you will own the system that turns this raw energy into a daily, commercially-driven content machine — scripting Wendy's content, managing the production pipeline, directing the editing team, and using AI tools to multiply output without multiplying headcount.
You will work closely alongside Wendy in Sydney and will be the connective tissue between her ideas and the content that reaches a global audience.
AI fluency is not optional in this role — it is how we produce at the volume and quality we are building toward.WHAT YOU WILL DOOwn Wendy's full weekly content calendar across Instagram Reels, Stories, and LinkedInScript Wendy's face-to-cam Reels using Claude to draft in her voice, then refine and personaliseUse Riverside.fm to record high-quality remote interviews and capture sessions when Wendy is not in SydneyProcess raw footage through Descript for transcript-based editing, filler word removal, and script cleanupFeed long-form content through OpusClip to generate multiple short-form clip candidates automaticallyUse Captions.ai to auto-caption and style all short-form content before handoff to the editing teamBrief remote editing team on every video with AI-assisted brief documents generated via ClaudeMonitor post performance within 24 hours — use data to brief the next week's content iterationsConnect every piece of content to a commercial CTA — concierge DM keyword, supplier membership,



platform sign-upMaintain a 4-week rolling content bank using AI tools to ensure publishing never stopsBring 5–10 new content ideas to Wendy every Monday — use Claude and platform trend data to generate and rank ideasRequirementsWHAT WE ARE LOOKING FOR2–4 years producing personal brand or founder-led social content — portfolio demonstrating Instagram Reels performance is requiredDemonstrable understanding of hook-first structure and what makes a Reel earn its view in the first 3 secondsProven ability to write in someone else's authentic voice — scripts that sound like a real person, not a brandComfortable using AI tools daily as a production accelerator — not as a replacement for judgment, but as a multiplierBased in Sydney with genuine availability on-site at least 3 days per weekCommercial mindset — every post has a job to do and you know what that job isBONUS IF YOU HAVEFamiliarity with ManyChat or keyword-triggered Instagram DM automationUnderstanding of the luxury wedding, destination travel, or lifestyle spaceLinkedIn content strategy experience for B2B and investor audiencesKnowledge of Cody Sanchez, Alex Hormozi, or Steven Bartlett's content modelTHE KIND OF PERSON WHO SUCCEEDS HEREYou wake up thinking about hooks and go to sleep reviewing analytics.
You bring Wendy 10 ideas on Monday, not a blank calendar.
You are a daily user of AI tools — not because you were told to be, but because you have seen how much faster and better your output is when you use them intelligently.
You are humble enough to execute and confident enough to push back when something is not solid enough to post.
#J-*****-Ljbffr

📌 Personal Brand Producer (Sydney)
🏢 Wedded Wonderland
📍 Sydney