About the opportunity
Sullivans Cove Distillery is seeking a Sydney/NSW Sales
Representative to grow and manage our trade presence across bars, restaurants,
and retailers throughout the region.
This is a hands-on, revenue-driven role
for someone who thrives on opening doors, building lasting accounts, and
representing one of the world's most awarded single malt whisky brands on the
ground.
You'll be the face of Sullivans Cove in Sydney and NSW — part sales
rep, part brand ambassador — responsible for both hitting targets and shaping how
the trade and consumers experience the brand.
The role
You will identify, open, and manage trade accounts across bars,
restaurants, and retailers throughout Sydney and NSW, drive sales revenue and
consistently meet sales targets and KPIs, host tastings, staff trainings, and
brand events that bring Sullivans Cove to life for trade partners and
customers, act as the primary point of contact and brand representative for the
region, working independently from our Hobart-based team, build and maintain
long-term relationships that turn new accounts into loyal, repeat partners,
identify new business opportunities and help grow our footprint across NSW, and
collaborate with the wider Sullivans Cove team on brand, allocation, and event
strategy despite being based remotely.
About you
We're looking for someone who is equally comfortable closing a
deal and hosting a room.




You bring a proven background in sales, with a track
record of opening, managing, and growing accounts, a demonstrated ability to
generate revenue and consistently hit sales targets and KPIs, confidence acting
as both a sales representative and a brand ambassador — hosting tastings,
trainings, and events, a self-starting, entrepreneurial mindset, with the
ability to work independently and away from the core team in Hobart, comfort
operating in a small, multifaceted team where responsibilities span sales,
events, and brand-building, a genuinely customer-focused approach to building
relationships, and a willingness to travel across the territory as needed.
Familiarity with the liquor industry, and prior experience in
liquor sales specifically, will be highly advantageous.
An existing network
within Sydney's bar, restaurant, and retail scene — particularly in settings
where high-end whisky is enjoyed — will also be a solid advantage.
Why join Sullivans Cove
Represent a globally recognised, award-winning Australian whisky
brand, take ownership of a key growth territory with real autonomy, work with a
small, agile team where your impact is immediate and visible, build a trade
network from the ground up in one of Australia's premier whisky markets, and
receive a competitive salary plus bonus and unique industry perks.

📌 Sales Representative (New South Wales)
🏢 Sullivans Cove Distillery Pty
📍 New South Wales