Role Description

We are looking for a proactive, creative, and detail-oriented Marketing Assistant / Digital Marketing Associate to support the planning, execution, and optimization of marketing activities across digital channels. You will work closely with the marketing team to strengthen brand visibility, engage target audiences, and support business growth through effective campaigns and digital initiatives.

You will assist with developing and executing marketing campaigns across social media, email, websites, search, online advertising, and other relevant channels. Responsibilities include preparing and coordinating marketing content, maintaining content calendars, supporting campaign launches, managing promotional materials, and coordinating with internal teams and external partners.

You will monitor campaign performance and analyze key metrics such as reach, engagement, traffic, leads, conversions, and return on investment. You will also conduct market, customer, and competitor research to identify trends, audience insights, and opportunities for improving marketing effectiveness.

The role involves supporting content creation, digital communications, campaign reporting, and marketing projects from planning through execution. You will contribute creative ideas, help optimize campaigns based on performance data, and ensure marketing activities are delivered accurately, consistently, and on schedule.

Qualifications

- Bachelor’s degree or above in Marketing, Digital Marketing, Communications, Business, Media, Advertising, or a related field.




- Good understanding of digital marketing, social media, content marketing, email marketing, search marketing, and online advertising.
- Familiarity with platforms such as Google Analytics, Google Ads, Meta Ads Manager, TikTok, LinkedIn, or similar digital marketing tools.
- Strong written and verbal communication skills with the ability to create clear, engaging, and audience-focused marketing content.
- Basic understanding of marketing metrics, campaign analytics, audience insights, conversion tracking, and performance reporting.
- Ability to conduct market and competitor research and translate findings into useful marketing insights.
- Creative mindset with an interest in developing content, campaigns, and new approaches to audience engagement.
- Strong organizational and time-management skills with the ability to manage multiple campaigns, tasks, and deadlines.
- Good attention to detail and ability to maintain consistency across marketing materials and digital channels.
- Strong teamwork and communication skills, with the ability to collaborate effectively with marketing, sales, design, content, and other teams.
- Familiarity with SEO, CRM systems, content management platforms, marketing automation, or basic design tools is a plus.
- Proficiency in Microsoft Office, Google Workspace, and other productivity or marketing tools.
- Proactive, adaptable, and data-driven mindset with a robust willingness to learn and keep up with changing digital marketing trends.

📌 Marketing Assistant / Digital Marketing Associate (Sydney)
🏢 Intelligent Data Visual Computing Research - IDVCR
📍 Sydney