Telstra is seeking a Senior Marketing Audience Specialist to define and govern audience segmentation strategies across the customer lifecycle, ensuring marketing communications reach the right customers through the right channels at the right time.
You will leverage customer data, behavioural insights, and experimentation to optimize engagement and commercial outcomes across email, SMS, RCS, push, paid media, and direct mail.
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📌 Senior Audience Architect for Data-Driven Marketing (Australia)
🏢 Telstra
📍 Australia
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