Telstra is seeking a Senior Marketing Audience Specialist to define and govern audience segmentation strategies across the customer lifecycle, ensuring marketing communications reach the right customers through the right channels at the right time.
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You will leverage customer data, behavioural insights, and experimentation to optimize engagement and commercial outcomes across email, SMS, RCS, push, paid media, and direct mail.
📌 Senior Audience Architect for Data-Driven Marketing (New South Wales)
🏢 Telstra
📍 New South Wales
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