Job Description

Responsibilities

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About the Role:

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As a LIVE Creator Growth Strategist for the ANZ market, you will play a key role in growing one of the most dynamic areas of the TikTok ecosystem. You will partner closely with creators to unlock growth opportunities, improve performance, and help build a healthy, vibrant LIVE creator ecosystem. This role combines strategic thinking, creator relationship management, business analysis, and cross-functional execution.

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Responsibilities:

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- Own the end-to-end management of a defined creator segment or tier, driving performance outcomes and developing scalable workflows and operating methodologies.
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- Analyze the creator ecosystem to identify trends, growth opportunities, and operational gaps, and translate insights into actionable strategies and execution plans.
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- Own and monitor key success metrics, including revenue growth, creator retention, content quality, and creator tier progression.
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- Build solid, trust-based relationships with creators and maintain ongoing communication to understand their needs, challenges, and growth opportunities.
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- Help creators improve performance by driving adoption of internal tools, monetization products, and operational best practices through both one-to-one and scaled approaches.
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- Partner closely with internal and external stakeholders to integrate resources and execute creator growth initiatives effectively.
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- Collaborate with campaign, agency, and partner teams to improve operational efficiency, drive creator participation in major campaigns, and scale business impact.
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- Maintain a strong understanding of the broader creator ecosystem, proactively identify risks, and support ecosystem governance and health initiatives through cross-functional collaboration.
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Qualifications

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Minimum Qualification(s):

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- Bachelor's degree or above.
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- 3+ years of professional experience in strategy, operations, account management, business development, creator management, or related fields.
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- Strong sense of ownership with the ability to work independently and proactively drive initiatives from insight to execution.
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- Solid analytical skills, with the ability to use data to evaluate outcomes, identify trends, and generate actionable recommendations.
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- Experience participating in or leading large-scale, cross-functional projects involving multiple stakeholders.
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- Excellent communication and interpersonal skills, with the ability to build strong relationships and influence a range of internal and external partners.
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Preferred Qualification(s):

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- Experience in social media, live-streaming, creator or talent management, agency or MCN operations, digital content, or related ecosystems.
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- Strong interest in the creator economy, live-streaming, and digital entertainment.
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- Familiarity with creator growth strategies, monetization models, and operational frameworks in platform-based businesses.
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- Creative and strategic mindset with experience in mentorship, coaching, or creator development.
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- Passion for TikTok, LIVE streaming, and emerging creator-led business models.
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📌 Creator Growth Strategist, ANZ - TikTok LIVE (New South Wales)
🏢 Tiktok
📍 New South Wales