Job Description
Content & Media Specialist
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About the Opportunity
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We are seeking a creative, commercially minded Content & Media Specialist to join a leading global consumer brand and play a key role in delivering brand growth and positioning across Australia and Recent Zealand.
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This is an exciting opportunity for a marketing professional who enjoys combining content, paid media, social media and data analytics. You will take ownership of the end-to-end implementation of media activities, from content planning and deployment through to performance reporting, optimisation and insights.
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Working closely with internal stakeholders and external media and creative agencies, you will help bring impactful campaigns to market and ensure media investment delivers against key business and brand objectives.
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Key Responsibilities
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Develop and implement ongoing paid and organic media activities across Australia and New Zealand.
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Plan and manage monthly content calendars across relevant social and digital channels.
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Manage YouTube content and optimise the user experience.
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Monitor and optimise paid media campaigns to maximise performance against KPIs.
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Analyse campaign performance, competitor activity and key media metrics, translating data into actionable insights.
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Make data-driven recommendations around targeting, bidding, budgets and campaign performance.
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Support the implementation of tracking infrastructure, including tracking codes and onsite pixels.
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Identify opportunities across owned and earned media, including influencer partnerships and user-generated content.
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Support marketing activations, promotions, giveaways, product launches and sponsorships.
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Create and localise engaging content and copy using tools such as ChatGPT, Gemini, Adobe Express, Photoshop and Illustrator.
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Monitor social channels,



manage community engagement and elevate issues where required.
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Collaborate closely with internal teams, media agencies and creative partners to deliver campaigns.
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Ensure marketing content and activity complies with relevant legislation and regulatory requirements.
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About You
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You will be a motivated and commercially focused marketing professional with a strong understanding of digital media and a genuine interest in creating engaging consumer experiences.
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To be successful, you will have:
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A Bachelor's degree in Marketing, Business Administration or a related discipline.
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2–3 years' experience in a marketing role with similar responsibilities.
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Previous experience in media performance implementation, reporting and optimisation.
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Strong understanding of marketing fundamentals and a consumer-first mindset.
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Excellent analytical and problem-solving skills with the ability to turn data into meaningful insights.
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Strong written communication and copywriting skills.
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Creative thinking and an eye for engaging content.
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Basic graphic design skills and familiarity with relevant design/content tools.
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Excellent organisation and time management skills.
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Strong communication and stakeholder management capabilities.
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A proactive approach with the drive to deliver high-impact campaigns.
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A collaborative mindset and the ability to work effectively with agencies and internal stakeholders.
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Experience within consumer goods, FMCG or home appliances will be highly regarded.
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Why Join?
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This is an opportunity to join a highly recognised global brand and work across a diverse portfolio of marketing, media and content initiatives. You'll have the opportunity to make a genuine impact, work alongside experienced marketing and media professionals, and play an important role in shaping how consumers engage with the brand across Australia and New Zealand.

📌 Content And Media Specialist (Victoria)
🏢 Veritas Recruitment
📍 Victoria