Role DescriptionA Content Writer is responsible for creating clear, engaging, and high-quality content for websites, social media, marketing campaigns, blogs, and other digital channels. The role works closely with marketing, design, and business teams to ensure content supports brand objectives and audience engagement.

Key Responsibilities
Create and edit content for websites, blogs, social media, emails, and marketing materials.
Develop engaging and informative written content based on business requirements.
Research industry topics, trends, competitors, and target audiences.
Write articles, product descriptions, promotional copy, and corporate communications.
Ensure content is accurate, well-structured, original, and aligned with brand guidelines.
Adapt writing style and tone for different audiences and communication channels.
Support SEO content creation, including keyword research and optimization.
Collaborate with marketing, design, sales, and other teams on content campaigns.
Proofread and edit content for grammar, spelling, clarity, and consistency.
Maintain content calendars and meet assigned publishing deadlines.
Update and improve existing website and marketing content.
Monitor content performance and suggest improvements based on engagement data.




Ensure all published content follows company standards and relevant regulations.
Stay updated on industry trends, digital content practices, and emerging platforms.
Maintain organized records of content, drafts, and approved materials.

Qualifications
Bachelor’s degree in English, Communications, Journalism, Marketing, Media, or a related field.
Previous experience in content writing, copywriting, digital marketing, or communications preferred.
Solid writing, editing, proofreading, and research skills.
Excellent command of English with strong grammar and vocabulary.
Knowledge of SEO, social media, and digital marketing content.
Experience with CMS platforms, WordPress, or similar tools is advantageous.
Familiarity with Google Analytics, keyword research, or content management tools is a plus.
Robust creativity and ability to develop engaging content ideas.
Excellent attention to detail and accuracy.
Strong organizational and time-management skills.
Ability to manage multiple content projects and meet deadlines.
Good communication and teamwork skills.
Proficiency in Microsoft Word, PowerPoint, and Excel.
Qualified, creative, reliable, and proactive approach.

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📌 Content Writing Sydney
🏢 Calzado Gamos
📍 Sydney