Marketing Manager - St Hilda'S School, Gold Coast

Marketing Manager - St Hilda'S School, Gold Coast

05 Sep
|
anzuk Education
|
Gold Coast

05 Sep

anzuk Education

Gold Coast

Marketing Manager - St Hilda's School, Gold CoastANZUK Executive invites applications for the position of Marketing Manager at St Hilda's School, an independent Anglican day and boarding school for girls from Pre-Prep to Year 12.The SchoolLocated on Queensland's Gold Coast, St Hilda's School is recognised for its strong academic outcomes, innovative learning environments and commitment to educating the whole person.Grounded in Anglican traditions, the School seeks to nurture active citizenship and equip students with the knowledge, skills, voice and faith to thrive in a rapidly changing world.
St Hilda's provides a rigorous, active, creative and innovative learning environment, complemented by diverse co-curricular and extra-curricular opportunities.The School's motto, Non-Nobis Solum - Not for Ourselves Alone, reflects its commitment to service, leadership, community and the development of young women who make a positive contribution to the world.The RoleThe Marketing Manager provides strategic leadership across the School's marketing and communications function, working closely with the Director of Business and Operations, Principal and senior leadership team.The role is responsible for developing and delivering marketing strategies and campaigns that strengthen the School's brand, enhance its market position and effectively communicate the St Hilda's story across a diverse range of audiences and platforms.With responsibility for the School's digital presence, social media, media engagement, publications and marketing content, the Marketing Manager will ensure a consistent and compelling brand across all channels.
The role also leads and supports the Marketing team, including the Digital Marketing and Content Creator.This is an opportunity for an experienced marketing professional to combine strategic thinking with creativity,



strong communication and hands-on delivery in a dynamic school environment.Key responsibilities include:Developing and delivering the School's strategic marketing plan and marketing budgetLeading marketing initiatives that support the School's strategic priorities, vision, mission and valuesOverseeing the annual Communications Plan, including media releases, publications and brand alignmentProtecting and strengthening the St Hilda's brand and strategic positioning in the marketManaging the School's marketing and advertising activities across traditional and digital channelsOverseeing the development of high-quality and visually compelling content across websites, newsletters, social media, publications and stakeholder communicationsLeading email marketing campaigns, including segmentation, A/B testing and performance analysisOverseeing the School's website, app and social media channelsCoordinating graphic design requirements across internal and external providersEnsuring consistent application of the School's Style Guide and brand standardsOverseeing photography, videography and the School's visual portfolioSupporting media engagement and the production of written and digital publicationsPreparing reports for the Principal, School Council and Foundation Board on marketing and brand initiativesLeading, coaching and developing the Marketing teamEnsuring high-quality and timely delivery of marketing projects and communications across the SchoolAbout YouThe successful candidate will be a creative, strategic and highly organised marketing professional who demonstrates:Solid experience in marketing, communications, brand management or a related disciplineExcellent written and verbal communication skills, with exceptional copywriting, editing and proofreading capabilityDemonstrated ability to develop engaging,



platform-appropriate content across digital and traditional channelsStrong understanding of social media platforms, trends and best-practice content strategiesExperience managing multiple marketing projects, priorities and deadlines within a dynamic environmentStrong stakeholder engagement and relationship-building skillsDemonstrated ability to work both autonomously and collaboratively across an organisationA proactive approach to problem-solving, with strong attention to detailExperience using Adobe Creative Suite and Canva to produce high-quality contentGraphic design and video editing capabilityA professional, confident and service-oriented approachThe ability to adapt and pivot in response to changing prioritiesAlignment with the vision, mission and values of St Hilda's SchoolQualifications and RequirementsBachelor's degree in Marketing, Communications or a related fieldDemonstrated experience in marketing and communications, including digital and social mediaExperience with Adobe Creative Suite, Canva and/or Final Cut ProExperience creating compelling and on-brand social media content across platforms including Instagram, Facebook and LinkedInExperience with social media management tools and an understanding of current digital marketing trendsPrevious experience in a school or education environment is advantageousIntermediate-level Microsoft Office skillsCurrent Driver's LicenceBlue Card (Working with Children Check) - current or eligible to obtainWhy Join St Hilda's?
Strategic marketing leadership role within a leading independent schoolOpportunity to shape and strengthen the School's brand and market positionLead marketing, communications, digital and social media strategy across the SchoolWork closely with the Principal, senior leadership team and key stakeholdersLead a dedicated Marketing team and collaborate across the wider School communityJoin a values-driven Anglican school committed to innovation, excellence and the development of young womenOutstanding Gold Coast locationCommencement date: By negotiation
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📌 Marketing Manager - St Hilda'S School, Gold Coast
🏢 anzuk Education
📍 Gold Coast

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