Senior Audience Architect for Data-Driven Marketing (Melbourne)

Senior Audience Architect for Data-Driven Marketing (Melbourne)

06 Sep
|
Telstra Corporation
|
Melbourne

06 Sep

Telstra Corporation

Melbourne

Telstra Corporation is seeking a Senior Marketing Audience Specialist to lead audience segmentation strategies across the customer lifecycle. You will define frameworks, rules, and contact strategies, working with Marketing, Digital, Data, Analytics and Product teams to optimise engagement and commercial outcomes.

The role requires hands-on experience with marketing platforms and CDPs, designing experiments, and delivering insights that improve targeting, personalisation and channel

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📌 Senior Audience Architect for Data-Driven Marketing (Melbourne)
🏢 Telstra Corporation
📍 Melbourne

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