Job Description
Join Boehringer Ingelheim at a pivotal moment to shape the future of obesity and metabolic health.
This is a rare launch role, where you will play a key role in shaping the launch and commercialisation of Survodutide, a next-generation therapy with the potential to redefine patient outcomes.
Working in a dynamic, cross-functional workplace, you will lead end-to-end brand strategy for a pre-launch and launch asset, translating insight into action and building a focused market entry strategy in a competitive and rapidly evolving market.
Given the importance of this launch, we are seeking a candidate who can thrive in ambiguity, shape the market, and build a brand from the ground up.
This role offers strong career progression, with the opportunity to step into a future leadership position and build and lead a high-performing brand team as the franchise grows.
The Opportunity
Join Boehringer Ingelheim at a pivotal moment to shape the future of obesity and metabolic health.
This is a rare launch role, where you will play a key role in shaping the launch and commercialisation of Survodutide, a next-generation therapy with the potential to redefine patient outcomes.
Working in a dynamic, cross-functional environment, you will lead end-to-end brand strategy for a pre-launch and launch asset, translating insight into action and building a focused market entry strategy in a competitive and rapidly evolving market.
Given the importance of this launch, we are seeking a candidate who can thrive in ambiguity, shape the market, and build a brand from the ground up.
This role offers strong career progression, with the opportunity to step into a future leadership position and build and lead a high-performing brand team as the franchise grows.
Key Responsibilities
Launch & Brand Strategy
Lead development and execution of the end-to-end launch readiness (LR) for Survodutide in Australia
Build and implement Integrated Customer Plans (ICP) aligned to pre-launch and launch milestones
Develop segmentation,



targeting and positioning strategies grounded in deep customer insight
Define value proposition and messaging across obesity and metabolic health stakeholders
Commercial Planning & Performance
Develop robust launch scenarios, and business cases (LR/ICP aligned)
Monitor brand performance and optimise investment based on ROI and market dynamics
Lead competitive intelligence to inform strategic decision-making in a fast-moving market
Cross-functional Leadership
Act as the central connector across Medical, Market Access, Sales, Regulatory, and regional teams
Lead agency partners to deliver best-in-class omnichannel campaigns
Support field force readiness, including value communication and customer engagement frameworks
Execution Excellence
Deliver high impact omnichannel campaigns, congress strategy, and customer engagement plans
Ensure all activities meet compliance, governance, and quality standards
Maintain strong operational discipline across budget, timelines, and delivery milestones
Your Profile
Experience & Capability
5+ years in pharmaceutical brand management, ideally with launch experience
Experience in obesity, diabetes, or cardio-metabolic disease strongly preferred
Proven success in pre-launch or launch environments, including market shaping
Strong track record in strategic planning (ICP and launch readiness), forecasting, and performance delivery
Skills & Mindset
Highly analytical with the ability to translate data into explicit commercial action
Strong stakeholder engagement skills, with the ability to influence cross-functional teams
Experience leading complex,



multi-channel marketing programs
Entrepreneurial mindset with a passion for innovation, growth, and patient impact
What's next?
- How to apply
If you would like to be part of this highly driven and successful team, please submit your CV addressing the key criteria above.
You must have the right to live and work in this location to be considered for this opportunity.
It is our policy not to accept speculative resumes from recruitment agencies.
Position Area
Human Pharma
Position Location
NSW
Organization
Boehringer Ingelheim
Schedule
Full-Time
Our Company Boehringer Ingelheim is a biopharmaceutical company active in both human and animal health.
As one of the industry's top investors in research and development, the company focuses on developing innovative therapies that can improve and extend lives in areas of high unmet medical need.
Independent since its foundation in ****, Boehringer takes a long-term perspective, embedding sustainability along the entire value chain.
Our approximately 54,300 employees serve over 130 markets to build a healthier and more sustainable tomorrow.
Learn more at .
Why Boehringer Ingelheim?
With us, you can develop your own path in a company with a culture that knows our differences are our strengths - and break new ground in the drive to make millions of lives better.
Here, your development is our priority.
Supporting you to build a career as part of a workplace that is independent, authentic and bold, while tackling challenging work in a respectful and friendly environment where everyone is valued and welcomed.
Alongside, you have access to programs and groups that ensure your health and wellbeing are looked after - as we make major investments to drive global accessibility to healthcare.
By being part of a team that is constantly innovating, you'll be helping to transform lives for generations.
Want to learn more?
Visithttps://

📌 Metabolic Health Brand Lead - Launch & Growth (New South Wales)
🏢 Boehringer Ingelheim
📍 New South Wales