Job Description
n The Opportunityn
Join Boehringer Ingelheim at a pivotal moment to shape the future of obesity and metabolic health. This is a rare launch role, where you will play a key role in shaping the launch and commercialisation of Survodutide, a next-generation therapy with the potential to redefine patient outcomes.
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Working in a dynamic, cross-functional setting, you will lead end-to-end brand strategy for a pre-launch and launch asset, translating insight into action and building a focused market entry strategy in a competitive and rapidly evolving market.
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Given the importance of this launch, we are seeking a candidate who can thrive in ambiguity, shape the market, and build a brand from the ground up.
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This role offers strong career progression, with the opportunity to step into a future leadership position and build and lead a high-performing brand team as the franchise grows.
Key ResponsibilitiesLaunch & Brand Strategyn
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Lead development and execution of the end-to-end launch readiness (LR) for Survodutide in Australia
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Build and implement Integrated Customer Plans (ICP) aligned to pre-launch and launch milestones
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Develop segmentation, targeting and positioning strategies grounded in deep customer insight
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Define value proposition and messaging across obesity and metabolic health stakeholders
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Commercial Planning & Performancen
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Develop robust launch scenarios, and business cases (LR/ICP aligned)
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Monitor brand performance and optimise investment based on ROI and market dynamics
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Lead competitive intelligence to inform strategic decision-making in a fast-moving market
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Cross-functional Leadershipn
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Act as the central connector across Medical,



Market Access, Sales, Regulatory, and regional teams
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Lead agency partners to deliver best-in-class omnichannel campaigns
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Support field force readiness, including value communication and customer engagement frameworks
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Execution Excellencen
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Deliver high impact omnichannel campaigns, congress strategy, and customer engagement plans
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Ensure all activities meet compliance, governance, and quality standards
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Maintain strong operational discipline across budget, timelines, and delivery milestones
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Your ProfileExperience & Capabilityn
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5+ years in pharmaceutical brand management, ideally with launch experience
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Experience in obesity, diabetes, or cardio‐metabolic disease strongly preferred
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Proven success in pre-launch or launch environments, including market shaping
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Strong track record in strategic planning (ICP and launch readiness), forecasting, and performance delivery
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Skills & Mindsetn
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Highly analytical with the ability to translate data into clear commercial action
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Strong stakeholder engagement skills, with the ability to influence cross-functional teams
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Experience leading complex, multi-channel marketing programs
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Entrepreneurial mindset with a passion for innovation, growth, and patient impact
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Eligibility and Additional Informationn
You must have the right to live and work in this location to be considered for this opportunity.
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It is our policy not to accept speculative resumes from recruitment agencies.
Position Detailsn
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Position Area: Human Pharma
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Position Location: NSW
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Organization: Boehringer Ingelheim
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Schedule: Full-Time
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📌 Senior Brand Manager - Cardio, Renal, Metabolic - New Product Launch (Sydney, Au, Australia, Nsw)
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