Job Description

#EnterTheGame - Activate, coming soon to Melbourne

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Store Leader - Activate Melbourne

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Activate: What We Do

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Activate is redefining how the world plays. We're a technology company that fuses a game, a workout, and a party into one unforgettable experience. We believe play should move people - physically and socially. Behind every room, you'll need your reflexes, wits, and a team to beat the challenges - it's easy to start, hard to beat.

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We're launching Activate in Australia and looking for the leader who will bring our Melbourne venue to life.

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Follow @activategames on TikTok , Instagram , and Facebook to stay locked in.

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Position Overview

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Enter The Role

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This isn't a typical Store Leader role, because Activate isn't a typical venue.

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As Store Leader, you'll be responsible for leading the Melbourne team, owning daily operations, and creating an exceptional experience for every customer who walks through the door.

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You'll keep the action moving by leading your team, maintaining venue standards, solving operational challenges and ensuring Activate delivers the experience our customers expect.

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You won't be managing from behind a desk. You'll be on the floor, working alongside your team, coaching in the moment, supporting customers and jumping into challenges when they arise.

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Responsibilities / Accountabilities

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Store Operations

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Own the day-to-day operation of the Melbourne venue, ensuring the team delivers against Activate standards.

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Maintain a safe, clean and customer ready environment across all areas of the venue.

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Manage rostering and workforce planning to ensure the venue is appropriately staffed during peak trading periods.

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Monitor operational performance and identify opportunities to improve the customer experience.

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Support the rollout of company initiatives, training programs and operational improvements.

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Complete regular venue inspections across front desk, gaming areas and customer spaces.

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Ensure security,



safety and operational procedures are followed.

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Connect regularly with Operations leaders to share updates, insights and feedback.

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Customer Experience

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Create memorable experiences for every customer who visits Activate.

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Ensure customer satisfaction remains at the centre of daily decisions.

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Support the team in delivering exceptional service, handling customer questions and resolving concerns.

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Gather customer feedback and identify opportunities to improve the experience.

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Lead, coach and develop the venue team through hiring, onboarding, training and ongoing development.

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Build a culture where team members feel supported, confident and excited to deliver great experiences.

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Train the team on game operations, customer interactions, venue standards and Activate initiatives.

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Manage performance through regular feedback, coaching and accountability.

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Support team members to grow their confidence and capability.

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Maintenance, Technology & Inventory

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Support the smooth operation of gaming rooms and venue technology.

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Troubleshoot basic technical and operational issues using established processes.

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Complete basic maintenance tasks when required, including the use of hand and power tools.

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Escalate technical issues appropriately and work with the global technical support team when required.

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Maintain oversight of inventory, equipment and venue maintenance requirements.

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Ensure the team understands how venue upkeep impacts the overall customer experience.

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Market Entry and Readiness

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Audit and maintain local compliance requirements including branding, signage and Operational materials.

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Partner with internal stakeholders to receive, interpret, and advise on operational and marketing campaign implementations within the region.

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Partner on training, communications and processes to align with local requirements to attract and retain best in class teams.

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Establish communication channels to effectively collect store and maintenance updates to share accurate store status and performance with respective Operations leadership.

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Demonstrated leadership experience in a customer facing environment such as entertainment, hospitality, retail, fitness or venue management.

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Experience leading, coaching and developing teams, with a proven ability to build a strong, collaborative team culture while effectively managing day to day operational requirements.

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Strong communication and relationship building skills.

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Ability to manage competing priorities in a rapid-paced environment.

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Practical problem-solving mindset with confidence troubleshooting issues.

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Comfortable working with technology and learning new systems.

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A technical background is not required. We're looking for someone who is curious, capable and enjoys figuring things out.

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Perks That Power Our People

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Be part of launching a global entertainment brand in Australia.

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Real ownership from day one, including the venue, team and customer experience.

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Structured training across Activate technology, operations and customer experience.

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Support from a global network of Activate leaders.

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Employee discounts and free game play.

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A fun, dynamic and energetic working environment.

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Opportunities to grow with Activate as we expand across Australia.

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If you're ready to build something from the ground up and help create unforgettable experiences for customers, we'd love to hear from you.

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Activate is an equal opportunity employer. We celebrate energy in all its forms and encourage applications from people of all backgrounds, identities and experiences.

📌 Store Leader (Victoria)
🏢 Activate Games
📍 Victoria