Sales Manager, Everstill Spirits Co

Location: Melbourne, VIC (with travel as required)

Employment Type: Full Time

Remuneration: $120,000 inclusive of superannuation, plus car allowance and performance bonus

About Everstill Spirits Co

Everstill Spirits Co is a rapid-growing Australian dark spirits house, home to Breaking Barrels and Canesnap. Built on our proprietary Steel Barrel Technology- accelerated maturation with real wood interaction- we’re challenging the established players in the dark spirits category with premium liquid at an accessible price point. With national retail range reviews underway and more brands in the pipeline, this is a ground-floor opportunity to shape the commercial future of an ambitious challenger brand.

About the Role

Reporting to the General Manager of Sales, the Sales Manager will own Everstill’s commercial relationships across key accounts and wholesale channels in the On and Off-Premise. You’ll be the driving force behind our national presence- managing existing accounts, developing customer plans, and leading range review submissions with key accounts and major retail banners. This is a hands-on role in a lean, entrepreneurial business.

You’ll need to be equally comfortable presenting to a national buying team, working through pricing and margin structures with a wholesaler, and handling the administration that keeps a sales operation running.

Key Responsibilities

- Key Account Management
- Own and grow relationships with national and independent retail key accounts
- Lead range review submissions, including pricing proposals, category rationale, and supporting data
- Negotiate trading terms, promotional programs, and ranging outcomes
- Conduct regular business reviews with key customers
- Wholesaler & Distribution Management




- Manage relationships with wholesale and distribution partners to maximise coverage and rate of sale
- Monitor wholesaler stock levels, ordering patterns, and depletion data
- Coordinate with distributors on new account openings and trade activations
- Customer Planning
- Build and execute annual customer plans covering ranging, promotion, pricing, and activation
- Develop promotional calendars aligned to key trading periods
- Track plan performance against volume, revenue, and margin targets
- Administration & Reporting
- Maintain accurate customer records, pricing files, and trading term documentation
- Prepare sales reports, forecasts, and pipeline updates for management
- Ensure pricing submissions and account paperwork are accurate and lodged on time
- Support compliance requirements, including ABAC-appropriate trade materials

About You

- Proven experience in liquor sales, ideally within spirits, with existing relationships across national retail banners and/or wholesale channels
- Track record of successful range review submissions and key account growth
- Strong commercial acumen- comfortable with LUC pricing structures, margin models, promotional funding, and excise considerations
- Highly organised with strong administrative discipline; you follow through on the detail
- Self-starter who thrives in a small, fast-moving business without layers of support
- Excellent presentation and negotiation skills
- Current driver’s licence and valid RSA (or willingness to obtain)

What We Offer

- $120,000 package inclusive of superannuation
- Car allowance
- Performance-based bonus structure
- Genuine autonomy and the chance to build a category challenger from the ground up
- Direct access to ownership and fast decision-making

How to Apply

- Via the LinkedIn platform

📌 Sales Manager: Melbourne
🏢 Dark Spirit Enterprise
📍 Melbourne