We’re looking for another Senior Social & Content Manager to join our growing Social & Content team, working primarily on a global brand account.

Reporting to Cassette’s Strategy & Content Director, your role is to lead digital storytelling, oversee content creation and build data-driven content strategies to grow brand awareness and engagement.

You’ll work across social media (paid and organic), websites, SEO/GEO, blogs and email marketing, collaborating with strategists, creatives, designers and account teams to turn client objectives into engaging, effective content.

What you’ll do:

- Working with our strategy team, translate client marketing and campaign strategies into content marketing plans
- Develop social and content ideas informed by client objectives, audience insights, channel best practice and cultural trends
- Build, publish and maintain content calendars for our clients, across both organic and paid social as well owned channels such as website and email marketing
- Write engaging, brand-aligned and SEO/GEO-friendly copy for captions, EDMs, and blogs
- Manage creator-content and influencer partnerships to ensure consistent, on-brand content
- Work with our Content Producer to create brand-owned content, from product photography to campaign storytelling
- Report on content performance and provide insights to optimise growth and engagement

You’ll be the perfect fit for us if you have:

- Relevant tertiary qualifications and/or demonstrated experience across copywriting, social media and content marketing,



ideally within an agency or similarly quick-paced environment
- Minimum 4 years experience client or agency side
- Experience overseeing both organic and paid social strategies
- Excellent copywriting, editing and proofreading skills, with the ability to confidently adapt different brand voices across audiences, channels and formats
- Experience developing content ideas, plans and calendars across social media, websites, blogs and email marketing
- A strong understanding of major social platforms, alongside the broader content ecosystem including websites, email marketing and SEO
- Working knowledge of CMS, email marketing and social scheduling platforms. Experience with WordPress, Zeta or Sprout is a bonus

Cassette is committed to an inclusive workplace and welcomes applications from people of all backgrounds. If you require any reasonable adjustments or support during the recruitment process, please let us know.

We are Cassette.

Cassette is a creative communications agency with more than 25 years’ experience. Our team brings together strategy, creative and communications specialists to help clients address business challenges through stronger brands and more effective marketing.

We have deep expertise across four core sectors: Consumer, Property, Health & Wellbeing and Professional Services. This focus gives us a strong understanding of the commercial pressures, customer expectations and category dynamics shaping each industry.

📌 Senior Social & Content Manager (Melbourne)
🏢 Cassette
📍 Melbourne