03 Sep
|
Remstaff
|
Melbourne
03 Sep
Remstaff
Melbourne
Brand Manager | Roller Sports and Extreme Sports
This role isn't for a brand theorist.
We need someone who has actually managed a physical consumer product brand, developed products, taken them to market and carried responsibility for sales, margin and profit.
The product range covers roller skates, inline skates, skateboards, scooters and related accessories. The customer is young, highly visual, trend-conscious and deeply connected to sport, fashion and culture.
You will own the brand's commercial performance across product, marketing, sales and e-commerce.
What you’ll own
Overall brand strategy and commercial performance
Sales, margin and profitability
Current product development from initial brief through design, sourcing, testing and launch
Product pricing, target margins and minimum order quantities
Marketing strategy, campaign briefs and campaign performance
E-commerce direction, website performance and conversion
Consumer trends, competitor activity and market opportunities
Coordination across design, marketing, sales, production and regional teams
Who we’re looking for
You have already managed a physical consumer product brand within:
Extreme sports
Roller sports
Skateboarding or scooters
Action sports
Sporting goods
Streetwear,
footwear or youth lifestyle products
You understand that brand management is not just content, campaigns and social media. It is product, pricing, margin, distribution, sales and commercial accountability.
You should have direct experience in:
Developing and launching physical products
Wholesale and direct-to-consumer e-commerce
Working with designers, manufacturers and marketing teams
Identifying consumer trends and genuine market gaps
Taking products from initial concept through to commercial release
Managing brand performance against sales, margin and profit targets
Non-negotiables
At least three years’ consumer goods brand-management experience
Genuine physical product-development experience
Solid commercial understanding of sales, margin and profitability
Experience directing creative, product and marketing teams
Full Australian working rights
Ability to work from the Port Melbourne office each day
If your experience is primarily content, communications or campaign delivery, this is not the role for you.
If you have genuinely owned an extreme-sports, roller-sports or youth lifestyle brand and can show what you developed, launched and grew, we want to hear from you.
📌 Brand Manager Roller/extreme Sports Melbourne
🏢 Remstaff
📍 Melbourne