02 Sep
|
Everi Pty
|
New South Wales
02 Sep
Everi Pty
New South Wales
Job Description
Our client is a global leader in the fintech space, combining education and technology to help clients engage confidently in financial markets. As the business enters a critical phase of operational transformation in Australia, an opportunity has arisen for an experienced, hands-on operator to join the team in Sydney., This is an operator-style Marketing and Operations role, not a purely strategic marketing position. It's a hands-on role suited to a proactive go-getter who takes ownership, fixes problems, and delivers results., * Owning lead generation and conversion end to end, with a deep understanding of how marketing drives traffic and how that traffic converts.
* Mapping the full customer journey to identify where prospects drop off and why, and fixing it.
* Ensuring marketing campaigns convert into event attendance and sales, not just clicks.
* Getting hands-on when needed e.g. creating a dummy sign-up to test and report on the actual customer experience.
* Handling compliance-aware marketing, supported administratively by the in-house Risk & Compliance Manager.
* Acting as the escalation point for operational and client issues.
* Owning client retention and reducing churn.
* Driving operational performance and efficiencies across marketing, sales, events and client services.
* Reporting on key business metrics using Salesforce and Go High Level (or similar CRM/marketing automation tools).
* Leading training and capability development across the teams overseen.
* Improving structure and accountability across teams, and leading them through change.
* Managing operational budgets and improving ROI.
* Overseeing event and programme delivery through the Events Coordinator.
About the Candidate
* Proven experience as a strong operator, someone who takes ownership and gets things done, not just a manager.
* Deep understanding of lead generation, conversion, and the customer journey.
* Experience leading cross-functional and remote/offshore teams.
* Comfortable and hands-on with CRM/marketing automation platforms such as Salesforce and Go High Level.
* Commercial mindset, with the ability to balance revenue, cost and performance considerations.
* Resilient, decisive, and comfortable making tough calls.
* A solution-oriented, non-precious attitude.
* Background in a B2C business is preferred; investing industry knowledge is a plus but not required - full training and onboarding will be provided for the right candidate.
Join a well-established organisation with a robust market reputation. Genuine long-term career progression opportunities on offer, as the business continues to expand.
#J-*****-Ljbffr
📌 Sydney: Hands-On Marketing & Operations Lead (New South Wales)
🏢 Everi Pty
📍 New South Wales