The Opportunity...In this newly created role, you will lead our enterprise customer strategy, data, insights and CRM capabilities. This role will establish a single trusted view of the customer, drive governance and standards across four brands, and shape customer-led growth through strategic influence and enterprise leadership.
What You'll Lead
Enterprise Customer Strategy:Define and drive SRG's unified Customer and Digital Strategy, ensuring customer priorities, investment decisions and execution are aligned across the Group.
Customer Data & First-Party Data Strategy: Act as the enterprise steward of customer data, establishing governance, standards and first-party data strategies that maximise customer value while ensuring compliance and trust.
Customer Insights & Voice of Customer: Lead SRG's customer insights capability, delivering actionable research, customer intelligence and Voice of Customer programs to inform strategic decision-making.
CRM & Personalisation:Own the strategic direction of SRG's CRM and personalisation capabilities, enabling relevant, targeted and effective customer engagement across all Brands.
Customer & Digital Capability:Establish enterprise frameworks, standards and performance measures that strengthen digital capability and create a consistent approach to customer experience and outcomes.
Cross-Brand Leadership:Provide enterprise leadership on customer-related priorities and trade-offs, influencing executive decisions to deliver the best outcomes for customers and the Group.
What Success Looks Like...In this role you will:
Create a single trusted view of the customer across the Group.
Improve customer advocacy and customer experience outcomes across all brands.
Generate measurable return on customer insight, CRM and personalisation investments.
Establish market-leading customer intelligence and forecasting capability.
Deliver sustained growth in active members and spend per member.




Build scalable customer capability that grows ahead of headcount through automation, self-service and AI.
Ensure customer data remains trusted, secure and governed.
About You...You are a senior customer leader who combines strategic thinking with commercial delivery.
You have likely led customer strategy, insights, CRM, loyalty, personalisation, customer experience or a related function within a large consumer-facing organisation and understand how to turn customer understanding into business performance. You'll bring:
Extensive executive-level experience leading customer strategy, CRM, loyalty, insights or customer experience functions.
Demonstrated success translating customer insight into enterprise strategy and investment decisions.
Strong understanding of customer economics, segmentation, lifecycle management and first-party data strategy.
Experience leading customer data governance, privacy and ethical data practices.
Proven ability to influence senior stakeholders and navigate complex organisational environments.
A track record of leading multidisciplinary teams and building organisational capability.
Solid commercial acumen and confidence operating at executive level.
Why Join Super Retail Group?Lead a newly created enterprise capability with significant visibility and influence. Partner with executive leaders across rebel, Supercheap Auto, BCF and Macpac to shape customer strategy, build lasting capability and drive customer-led growth across one of Australia's leading retail groups.
If you're ready to create a customer capability that drives growth, informs strategy and delivers impact across an enterprise, we'd love to hear from you.Applications Close:Friday 18 September ****
Our Culture of Inclusion:Super Retail Group is proud to be an equal opportunity employer. We support, promote and celebrate diversity and we recognise the benefits a culture of inclusion brings to our workplace and customer experience.

📌 General Manager - Customer | Where Customer Strategy Meets Enterprise Impact (Brisbane)
🏢 Superretailgroup
📍 Brisbane