Obsidian is seeking a hands-on lifecycle/CRM marketing practitioner to design, test, and evaluate AI-driven work environments. You will own the sending program incrementality and craft realistic briefs, dashboards, and personas to stress-test lifecycle processes.
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You will specify required artifacts across email, CRM, analytics, and product signals, review reference answers, and judge AI agent attempts against your criteria. This role emphasizes rigorous reasoning and cross-tool orchestration.
📌 Lifecycle Retention Marketing Architect (New South Wales)
🏢 Obsidian
📍 New South Wales
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