Job Description

About the opportunity

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Join Futurity as a Marketing Content Specialist and help bring our brand and strategy to life through clear, engaging and compliant content.

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You will create high-quality content across digital, print and campaigns while translating complex product information into simple, compelling messaging.

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You will be responsible for driving brand awareness, customer engagement, and measurable impact across both Financial Adviser and direct-to-customer segments.

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Key responsibilities

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- Develop and execute a content strategy aligned to marketing and organisational objectives.
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- Create engaging content for website, social media, EDMs, sales materials, product brochures, case studies and testimonials.
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- Translate complex products, research and business information into clear, accessible and audience‐appropriate messaging.
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- Partner with internal stakeholders to deliver campaigns that drive acquisition, engagement, and retention.
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- Develop white‐label newsletter content for financial advisers.
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- Ensure all content aligns with brand guidelines, regulatory requirements, and governance standards.
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- Contribute to continuous improvement of content quality, consistency and effectiveness.
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- Manage content calendars and workflows to ensure timely and coordinated delivery.
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- Support key initiatives including product launches, campaigns, and thought leadership.
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What you will bring to the position

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- Bachelor's degree in business administration, or Marketing.
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- 8+ years' experience in content writing, content marketing, editorial or communications roles.
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- Demonstrated experience writing across multiple channels, including B2B content, web,



EDMs, social media, brochures, case studies, sales presentations and internal communications.
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- Strong experience within financial services, with a clear understanding of compliance, regulation and audience sensitivities.
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Competencies

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- Strong writer and storyteller with the ability to translate and simplify complex information into clear engaging, compliant content.
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- Proven experience in content development within a marketing or communications function.
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- Strong understanding of digital channels, SEO principles, and content optimisation.
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- Highly developed stakeholder management skills, with the ability to collaborate across teams.
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- Attention to detail and a focus on delivering content that drives measurable outcomes.
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- Strong interpersonal, communication skills (written and verbal).
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- Highly organised with strong time management skills, and the ability to prioritise work appropriately to successfully manage competing priorities and deadlines.
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- Excellent computer skills, including the Microsoft Office Suite (Outlook, Word, PowerPoint, and Excel).
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What we have to offer

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Futurity Investment Group is committed to fostering a positive and collaborative workplace culture, with a robust focus on employee wellbeing, engagement and flexible ways of working to support work‐life balance.

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We embrace diversity and inclusion as essential to building strong teams and achieving great outcomes.

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- Hybrid working model (balance home + office).
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- Purpose‐led: member value at the centre of everything we do.
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- 7 hr working days.
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- Progressive employee benefits.
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- Supportive team + genuine growth opportunities.
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📌 Marketing Content Specialist (Victoria)
🏢 Futurity Investment Group
📍 Victoria