Brand Business Partner- Marketing & Communications (Adelaide)

Brand Business Partner- Marketing & Communications (Adelaide)

01 Sep
|
ACH Group
|
Adelaide

01 Sep

ACH Group

Adelaide

Brand Business Partner- Marketing & Communications
The Brand Business Partner is a strategic marketing and growth-focused role responsible for building brand strength, driving demand and supporting sustainable growth across ACH Group's Retirement Living and Residential Care portfolios. Partnering closely with senior leaders, you will translate organisational priorities into high-impact brand strategies, campaigns and experiences that increase brand awareness and consideration, generate enquiries and support market share growth, strengthen customer trust and advocacy, and connect brand performance to commercial outcomes.
Key responsibilities
Support the Head of Marketing in the development and execution of brand and marketing strategies that align with organisational objectives, building brand awareness, trust and credibility, strengthening ACH Group's reputation, and driving enquiries across the Retirement Living and Residential Care portfolios.
Ensure consistent brand messaging and positioning across all marketing channels and materials.
Plan, execute and evaluate marketing campaigns to promote ACH Group services and initiatives.
Oversee the creation of engaging content, including digital, print and social media to support brand initiatives.
Monitor and analyse the performance of brand campaigns and initiatives, providing regular reports and recommendations for improvement.
Collaborate with internal and external stakeholders for brand consistency and provide advice to stakeholders that aligns with business objectives.
Plan and manage events to promote the brand.
Provide guidance to stakeholders for optimal brand results.
Assist with writing, proofing and editing in relation to content and repurpose across owned, earned and paid mediums and collateral for maximum exposure.




Maintain an effective level of business literacy about ACH Group's plans and culture.
About you
Bachelor's degree in marketing, communications or related field
1-3 years' experience in a brand, marketing or growth-focused role
Experience developing and executing strategies aligned to business and growth objectives
Solid understanding of brand management principles
Experience with digital marketing channels, tools and CRM systems
Demonstrated ability to analyse data and translate insights into action
Proven stakeholder engagement and relationship-building capability
Experience managing projects, timelines and budgets
Exposure to aged care, health, disability or community services (desirable)
Understanding of customer choice and experience in service environments (desirable)
About us
ACH Group is a leading not-for-profit in aged care. For over 70 years, ACH Group has enriched the lives of older South Australians. With over 1,900 dedicated individuals working together, we're able to create good lives for our customers. With purpose led roles across residential care, retirement living, home and community care, health and wellness, social experiences and corporate teams, our workforce deliver impact for our residents and customers.
Be part of a purpose-led organisation supporting older South Australians




Work in a strategic marketing role that directly influences growth and impact
Career development with inhouse upskilling and external learning opportunities
Friendly and inclusive culture, supporting diversity and employee wellbeing
Financial advice for HESTA members, our preferred superannuation supplier
Wellbeing program including free employee assistance program
Recognition program acknowledging significant contributions
Salary packaging to maximise your take home pay
Discounted Corporate Membership – Health Insurance – BUPA
ACH Group is a not-for-profit organisation which has been supporting older South Australians since ****. ACH Group offers a wide range of services including retirement and residential accommodation options, domestic, personal and nursing care in the home, respite choices and short‐term transition services. ACH Group is dedicated to creating opportunities for older people to live good lives. The focus on innovation and services that respond to changing needs reflects the desire to shift the way the community thinks about older people. Source: this is an extract from the company's own website
ACH Group is a not-for-profit organisation which has been supporting older South Australians since ****. ACH Group offers a wide range of services including retirement and residential accommodation options, domestic, personal and nursing care in the home, respite choices and short‐term transition services. ACH Group is dedicated to creating opportunities for older people to live good lives. The focus on innovation and services that respond to changing needs reflects the desire to shift the way the community thinks about older people. Source: this is an extract from the company's own website
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📌 Brand Business Partner- Marketing & Communications (Adelaide)
🏢 ACH Group
📍 Adelaide

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