01 Sep
|
Virtual Staff 365
|
Newcastle
01 Sep
Virtual Staff 365
Newcastle
Our client is a leading Australian provider of medical-grade aesthetic technologies, business coaching, and advanced training for salons, spas, and clinics. They empower beauty professionals across Australia and Recent Zealand with cutting-edge equipment and comprehensive industry support.
They are now seeking to hire a
High-Level Marketing Coordinator
to lead end-to-end visual content creation, high-level SEO strategies, and multi-channel campaign execution. This role transitions daily task execution into strategic ownership, driving brand growth, digital lead acquisition, and market-leading visual assets.
Job Responsibilities
Creative Direction & Visual Design
Direct and execute graphic design projects across digital and print collateral
Produce high-converting creative assets for paid advertising campaigns, email marketing, website banners, and social platforms
Oversee media post-production including formatting client visual case studies and before-and-after transformations
Conceptualise and design engaging learning resources and visual assets for the online education hub platform
SEO & Lead Generation Strategy
Own on-page and technical SEO strategies to systematically elevate keyword rankings, organic traffic, and domain authority
Develop data-driven content calendars while authoring and optimising high-performing blog content and product landing pages
Partner with marketing leadership to audit web performance, refine keyword acquisition targets, and drive high-intent inbound leads
Social Media & Campaign Management
Architect multi-platform social media campaigns across Facebook, Instagram, and LinkedIn to maximise reach and audience engagement
Manage paid digital ad campaigns end-to-end including creative variations, audience targeting parameters, and budget allocation
Establish digital community standards to optimise client interaction and maintain positive brand sentiment across all channels
Analytics & Performance Optimisation
Track and report on cross-channel marketing performance using advanced analytics to deliver actionable conversion insights
Maintain CRM lead pipeline integrity while enforcing high standards for lead capture, validation, and routing
Perform follow-up calls and emails to validate the authenticity of incoming inquiries and potential leads
Bachelor degree in Marketing, Graphic Design, Digital Media, Communications, or a related discipline
Three to five or more years of progressive marketing experience
Proven track record in organic acquisition displaying measurable improvements in web traffic, search rankings, and lead capture
Demonstrated visual portfolio showing senior-level capability in graphic design, digital ad creative, and video editing
Advanced proficiency in Adobe Creative Suite including Photoshop, Illustrator, InDesign, and Premiere Pro alongside high-end Canva execution
Mastery of technical and on-page SEO tools including SEMrush, Ahrefs, Google Analytics 4, and Google Search Console
Hands-on experience building, targeting, and optimising campaigns in Meta Ads Manager and Google Ads
Intermediate to advanced knowledge of CRM systems and website administration platforms such as WordPress and Shopify
Nice-to-Have Skills
Prior work experience or a genuine interest in the beauty, aesthetics, skincare, or wellness industries
Experience creating and formatting email templates in Klaviyo or Mailchimp
Familiarity with task management and workflow platforms such as Monday.com
Practical exposure to generative AI tools within marketing workflows
Permanent work-from-home set-up
Dayshift (Australian Eastern Standard Time business hours)
Full-time job
HMO (STAFF only)
Annual leave
Christmas Bonus equivalent to 1 month's wage (pro-rate)
#J-*****-Ljbffr
📌 Marketing Assistant (Newcastle)
🏢 Virtual Staff 365
📍 Newcastle