Engagement Marketing Lead — App Adoption & Retention (Brisbane City)

Engagement Marketing Lead — App Adoption & Retention (Brisbane City)

01 Sep
|
Auto & General Australia
|
Brisbane City

01 Sep

Auto & General Australia

Brisbane City

Auto & General Australia, the Budget Direct insurer, is seeking an Engagement Marketing Manager in Brisbane. You will develop and execute a comprehensive customer engagement and retention strategy focused on the Budget Direct App, driving adoption and ongoing usage.

You’ll lead multi-channel campaigns across email, SMS, social, digital and direct channels, coordinating with Product, Marketing and Tech teams to ensure consistent customer experiences while meeting compliance and budget targets.

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📌 Engagement Marketing Lead — App Adoption & Retention (Brisbane City)
🏢 Auto & General Australia
📍 Brisbane City

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