Job Description
Some content creators have to make office chairs look exciting. You won't have that problem at YOT Club.
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Luxury yachts. Packed events. DJs. Champagne. Fireworks. Behind-the-scenes controlled chaos. Vessel transformations. Waterfront destinations. Big personalities. Even bigger moments.
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At YOT Club, great content is everywhere, and fresh ideas are everything.
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We're evolving into a fully integrated lifestyle brand across multiple locations around Australia, with exciting current products, experiences and destinations coming to life.
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Content Creator & Creative Producer
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We're looking for a hands-on Content Creator & Creative Producer who can spot opportunities, shape ideas and turn them into content people genuinely want to watch.
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This isn't a role where you'll sit on the sidelines waiting for a brief. You'll have a voice at the table, bring your own ideas, build on ideas from the team and help lead the creative direction of the brand.
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The Role
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You'll be responsible for creating social-first content from concept through to final delivery.
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You'll personally shoot, edit and produce content across YOT Club's organic and paid channels, while also identifying the moments, stories and opportunities happening around the business that deserve to be captured.
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You'll work across major events, new product launches, hospitality experiences, vessel transformations, behind-the-scenes content and brand campaigns.
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What You'll Do
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Personally shoot, edit and deliver Reels, Stories, short-form video, paid social creative, graphics and static content.
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Turn your own ideas and ideas from the wider team into finished content.
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Write strong hooks, captions, headlines and promotional messaging.
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Create content quickly without compromising on quality.
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Plan and produce content around major events before, during and after the event.
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Identify content opportunities across the business and proactively make them happen.
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Develop creative specifically for Meta advertising.
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Work closely with our performance marketer to understand what is working and test new concepts, hooks, formats and creative angles.
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Use organic content insights to help inform paid creative.
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Help shape how the YOT Club brand looks, feels and sounds as we continue to grow.
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What We're Looking For
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Hands-On Creative Skills
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You can personally create the work.
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We're looking for someone who can shoot, edit, design and deliver content, not simply coordinate campaigns or outsource production.
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You'll need:
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Strong video shooting and editing skills.
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Experience creating Instagram Reels, Stories and short-form social content.
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Graphic design and static social content capability.
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Strong copywriting skills across hooks, captions, headlines and promotional messaging.
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A strong understanding of Instagram and Meta advertising.
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An understanding of how creative should differ between organic and paid social.
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Strong storytelling and visual instincts.
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The ability to create attention-grabbing content quickly.
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Confidence using AI to explore ideas, develop concepts and improve creative output.
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Experience with A/B testing, paid social creative and performance-led optimisation would be highly regarded.
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Your Portfolio Matters
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We want to see content that you personally created.
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Your portfolio should demonstrate your ability to take an idea from concept through to execution.
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We're particularly interested in seeing:
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Your three strongest short-form videos.




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Paid advertising creative designed to generate action.
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Graphic or static social content.
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Examples of work you personally shot, edited or designed.
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The Kind of Person We're Looking For
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You're creatively curious and constantly looking for new ideas, trends, references and better ways of doing things.
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You notice opportunities others walk straight past.
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A yacht transformation. The build-up to a major event. A crew preparing for hundreds of guests. A new hospitality concept. A spontaneous moment that suddenly becomes the best piece of content from the day.
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You see the angle and make it happen.
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You'll also be:
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Proactive: You don't wait for every idea to be handed to you.
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Collaborative: You bring your own ideas while making other people's ideas better.
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Performance-minded: You care about how content performs, not just how it looks.
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High-output: You can work at pace and keep content moving.
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Quality-focused: You care about the details and the final product.
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Accountable: You take ownership from idea through to delivery.
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Why YOT Club?
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Your Ideas Can Actually Happen
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You'll have a genuine voice at the table, freedom to challenge us and the chance to bring creative ideas to life.
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Content Worth Creating
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Our world includes luxury yachts, large-scale events, hospitality, entertainment, waterfront destinations, DJs, major celebrations and new concepts constantly coming to life.
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There is no shortage of material.
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Be Part of What's Next
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YOT Club is evolving into a fully integrated lifestyle brand across Australia, with recent products, experiences and locations in development.
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You'll have the opportunity to help tell that story from the beginning.
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Help Shape the Brand
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This is an opportunity to influence how the next chapter of YOT Club looks, feels and sounds.

📌 Content Creator & Creative Producer (Gold Coast)
🏢 The YOT Group
📍 Gold Coast