Job Description

About Us

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Kingside is a lean team of dedicated and experienced people supporting some of the fastest-growing platforms in the cryptocurrency, sports, and iGaming industries.

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As we continue to expand, we're looking for 2–3 Marketing Associates to join our team and support our work across creators, partnerships, campaigns, social media and growth.

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The Role

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As a Marketing Associate, you'll work across multiple areas of the marketing team, with responsibility for identifying opportunities, executing campaigns and improving the performance of our existing marketing activity.

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You'll work closely with creators, streamers, partners and internal teams to help grow the brands Kingside supports and to help them acquire new users.

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What We're Looking For

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Experience: 1–4 years in marketing, growth, crypto, gambling, media, creators or consumer technology.

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Taste: Strong understanding of internet culture, creators and social media. Able to identify content, people and ideas that fit the Shuffle brand.

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Execution: Able to take projects from idea through to launch, including outreach, negotiation, coordination and reporting.

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Mindset: High agency, practical and comfortable taking ownership without significant oversight.

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Commercial: Comfortable managing budgets and evaluating marketing activity based on performance.

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Collaboration: Strong communicator who works well with creators, agents, partners and internal teams.

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Key Responsibilities

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Creator & Partner Management: Identify, sign and manage creators, streamers, athletes and other marketing partners.

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Partnership Execution: Manage deliverables, content schedules and campaigns across existing partnerships.

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Campaigns: Develop and execute marketing campaigns, promotions, activations and sponsorships.

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Distribution: Coordinate content and distribution across TikTok, Instagram, X, streaming platforms and other relevant channels.

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Performance Tracking: Monitor impressions, CPM, CCV, acquisition, FTDs and other relevant metrics across marketing activity.

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Growth: Identify and test new creators, platforms, channels and acquisition opportunities.

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Reporting & Automation: Improve systems for tracking spend, deliverables and performance across the marketing team.

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Highly Beneficial If You Have

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- Experience working with creators, influencers or streamers.
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- Knowledge of crypto, online gambling or sports betting.
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- Solid Excel / Google Sheets skills.
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- Experience with paid social or performance marketing.
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- Strong knowledge of TikTok, Instagram, X, Twitch, Kick or Telegram.
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📌 Marketing Associate (Victoria)
🏢 Kingside
📍 Victoria