Job Description

Wildlife Information Rescue And Education Service – Brookvale NSW

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Use your digital skills to help protect Australian wildlife.

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WIRES is looking for a creative, tech-savvy Digital Marketing Coordinator to help us grow our digital presence, engage supporters and deliver high-performing campaigns that make a real difference for Australian wildlife.

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This is a hands-on role within our marketing and fundraising team, working with team members across our website, digital advertising, social media, content, SEO, campaign optimisation and supporter journeys.

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You'll be helping to coordinate digital campaigns from start to finish – making sure they are delivered on time, within budget and achieve strong results.

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About the role

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As Digital Marketing Coordinator, you will:

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Coordinate website activity for WIRES, creating and editing new and existing pages, building campaign landing pages, managing calls-to-action and supporting lead-generation and conversion forms.

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Support the delivery of digital fundraising campaigns, working closely with the fundraising team to coordinate campaign requirements, timelines, budgets and results.

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Help manage and optimise paid digital advertising, supporting fundraising appeals and always-on campaigns and helping to achieve ROI targets.

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Create and manage digital content across the WIRES website, digital advertising and social media.

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Create engaging video and visual content for use across WIRES programs, campaigns and digital channels.

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Support website growth and performance, helping to improve SEO and SEM and increase website traffic, engagement and conversions.

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Work with fundraising and data teams to support audience segmentation, data requirements and campaign reporting, using insights to improve future campaigns.

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Support A/B testing across campaign landing pages and paid digital campaigns, helping to improve conversion rates and digital performance.

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Keep up to date with digital trends and opportunities, bringing new ideas to the team to help WIRES better engage existing audiences and reach recent supporters.

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About you

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We're looking for someone who is digitally savvy, curious, organised and eager to make a genuine difference for vulnerable Aussie wildlife. You'll enjoy being hands-on, working across different digital channels and using data and insights to understand what works and continually improve performance.

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You will ideally have:

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At least 2-3 years' experience in digital marketing, ideally with exposure to HubSpot website management, paid advertising, social media and digital campaigns.

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Tertiary qualifications in social media, digital marketing, communications or similar

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Experience editing websites and creating or updating landing pages, forms and calls-to-action.

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Experience with Meta advertising and Google Ads, with an understanding of campaign optimisation and performance.

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Experience creating and editing short-form video and visual content for digital channels.

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Excellent communication and collaboration skills.

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A proactive, can-do attitude and a willingness to learn and take on new digital opportunities.

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A genuine interest in wildlife, conservation and making a positive difference.

📌 Digital Marketing Coordinator (Northern Beaches Council)
🏢 Wildlife Information Rescue And Education Service
📍 Northern Beaches Council